Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re growing fast and our ambition is huge – more categories, more locations and more people.
Our Demo Stores exist to strengthen owner experience, education and to cultivate a Dyson owner community. They provide a touch point for our owners throughout their journey as a Dyson owner, delivering an exceptional experience along with education for owners to achieve the best possible outcome each time they use a Dyson machine.
We have a unique Dyson Demo Zone in Chadstone Shopping Centre which will increase awareness of Dyson technology and educate shoppers through expert advice, product demonstrations and styling bars.
This is a fixed term contract until April 2027 and will cover the Shopping Centres’ trading hours.
Our Assistant Store Manager will support the Store manager leading a team in a completely unique experience. The Assistant Store Manager will support building, training and leading a team of service-oriented, passionate and ambitious Retail Experts to deliver outstanding owner experiences – fascinating customers through presentation and demonstration of our machines while also delivering world-class service and support for our current owners.
Main responsibilities include but not limited to:-
Support the Store Manager in regard to operations, staffing, training, and customer service
Lead, inspire and challenge a team to deliver an optimal owner experience – focusing on strengthening experience, education and cultivating a community of Dyson owners
Lead by example and support your team to deliver an environment that heroes our machines, delivering best in class demonstrations and experiences
Taking personal responsibility for achieving individual and store based KPIs, including daily, weekly and monthly sales, customer service and store profitability targets
Launch new products and services
Continuously build product knowledge and keep updated of any product developments, while supporting the store team to do the same
Promote and build a positive work culture
Embossing
Gift Wrapping
Complete any tasks that are related to the running and operation of the Store, including cleaning and tidying of communal areas
About You
To be successful in this role, you will demonstrate integrity in all of your decisions and actions, have a passion for developing individuals and the ability to shape long term plans into short term tactical steps. You are passionate about delivering brand and product experiences and have a sense of ownership, committed to the delivery of projects.
Previous skills & experience:-
Proven experience of store leadership
Proven experience in running the day-to-day operations of a store
Work in a collaborative style with a passion to deliver a 5-star customer experience while driving commercial results
Track record for creating innovative solutions that solve problems and/or challenge convention
An understanding of in-store operations, managing work schedules, stock management, compliance, health and safety, security and all day-to-day requirements of running a store
Advanced Microsoft Suite
Benefits
Outside of a competitive salary, our team members receive generous product discounts, additional paid annual leave, a generous, above market parental leave scheme and ongoing learning and development opportunities.
At Dyson, our people are at the heart of everything we do. We value you bringing yourself to work and we want to deliver an employee experience that matches the quality we give to our customers.
We have a vibrant and diverse culture that is geared towards recognition and realising ambition. You'll have regular social activities to take part in and you'll work with a fantastic team of people every day.
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

Dyson solves real-world problems and creates better products through the application of engineering, science, design and creativity. It is a family-owned, global technology company, founded by Sir James Dyson who remains at the helm alongside his son Jake.
Since inventing the first cyclonic bagless vacuum cleaner, the DC01, Dyson has consistently invested in research and development to improve its products and technologies radically. Dyson offers products across a growing range of areas: floorcare, air purification, robotics, haircare including formulations, lighting, hand drying, and most recently audio. Dyson continues to expand into new areas.
Today, Dyson sells products in more than 80 markets, has 450 Dyson stores worldwide and is available in all major technology and beauty retailers. Dyson has global headquarters in Singapore and major technology campuses in Singapore, the UK, Malaysia, and the Philippines. Its global team of engineers, scientists and software developers are focused on developing technology-enabled products which work better and which people love to use. Key areas of focus have included high-speed electric digital motors, sensing and vision systems, robotics, machine learning and aerodynamics.
Beyond products, to encourage an inventive future, Dyson is also inspiring the next generation of engineers and inventors through the Dyson Institute of Engineering and Technology, the James Dyson Foundation and the James Dyson Award.
The Dyson family applies its problem-solving approach in other fields, and established Dyson Farming in 2012. It is one of the largest farming businesses in the UK, extending to 36,000 acres across Lincolnshire, Oxfordshire, Gloucestershire and Somerset. It is a family-owned enterprise unlike any other, focussed on long-term investment in British farming and the countryside to grow tasty and nutritious food.