Job Description

Responsibilities:

Brand Strategy & Execution

• Develop and implement strategic marketing plans to elevate brand visibility and reputation.
• Ensure consistent brand messaging across all offline channels and communications.

Campaign & Event Management

• Lead the planning and execution of integrated marketing campaigns across digital and traditional platforms
• Oversee the coordination of product launches, motorshows, and brand events to maximize impact and audience engagement.

Content Creation & Management

• Manage the development and distribution of digital content such as website copy, blog articles, social media posts, email newsletters, and other marketing materials.
• Collaborate with internal teams and external partners to ensure content quality, consistency, and optimization for SEO and user engagement.

Team Leadership

• Supervise and mentor junior marketing team members, providing guidance, support, and performance feedback.
• Delegate tasks effectively and foster a collaborative, high-performing team environment.

Public Relations

• Manage media relations and coordinate with PR agencies to secure positive coverage.
• Prepare press releases, media kits, and respond to media inquiries professionally and promptly.

Stakeholder Engagement

• Liaise with internal departments, principal stakeholders, and external partners to align marketing strategies and initiatives.
• Maintain strong relationships with vendors, event organizers, and creative agencies.

Budget Management & Reporting

• Oversee marketing budgets, ensuring efficient and cost-effective execution of campaigns and events.
• Monitor campaign performance, analyze ROI, and prepare regular reports for senior management.

Requirements:

• Deg with 3-5 years of relevant experience in marketing, brand management, or communications.
• Proven track record in managing brand campaigns, event marketing, and public relations.
• Experience in the automotive industry or a related consumer-facing sector is preferred.
• Possess good knowledge and skill in Digital Marketing, SEO, SEM, social media marketing, conventional marketing, content writing, website design/development.
• Prior experience in leading a team or mentoring junior staff is an advantage.

All Successful candidates can expect a very competitive remuneration package and a comprehensive range of benefits.

Kindly email your resume in a detailed Word/pdf format to ashley@peopleprofilers.com

We regret that only shortlisted candidates will be notified

People Profilers Pte Ltd

Tel 6950 9753

EA Registration Number: R1111375

EA licence number 02C4944

EA Personnel: Lee Hui En Ashley