Job Description
Assistant Manager – Programmatic Operations & Sales
About the Role
Our client is seeking a programmatic advertising professional to manage campaign delivery and support commercial growth across digital out-of-home (DOOH) media.
This hands-on role combines platform operations, campaign optimisation, partner coordination and client support. You will work with internal teams, agencies and advertising technology partners to deliver effective campaigns and develop programmatic revenue opportunities.
Key Responsibilities
- Manage campaign setup, deal creation, creative approvals, launch, optimisation and troubleshooting across programmatic platforms.
- Configure and maintain private marketplace, programmatic guaranteed and open-auction activity.
- Monitor campaign delivery and performance, investigate issues and recommend adjustments to improve results.
- Coordinate with supply-side platforms (SSPs), demand-side platforms (DSPs) and content management system partners on technical integration and campaign delivery.
- Support media inventory onboarding, testing and maintenance, ensuring asset information and venue data remain accurate.
- Develop proposals, presentations, quotations and product guidance using relevant inventory and audience information.
- Support pricing decisions, including CPM rates, and identify opportunities to grow programmatic revenue.
- Maintain relationships with agencies, buyers and technology partners, explaining programmatic buying options and providing campaign updates.
- Negotiate and maintain partner agreements and campaign terms, coordinating contract execution and renewals.
- Prepare campaign performance reports, revenue updates and management insights.
- Coordinate payment collection and maintain accurate commercial and campaign records.
Skills and Experience
- 3–5 years' relevant experience preferred in programmatic activation, campaign operations or programmatic sales across online advertising or out-of-home media.
- Bachelor's degree in Management or a related field.
- Strong understanding of the programmatic ecosystem, including SSPs, DSPs, ad exchanges and mediation.
- Practical experience managing programmatic campaigns, including setup, deal management, optimisation and troubleshooting.
- Understanding of international agency workflows and the ability to coordinate effectively with buyers and platform partners.
- Strong analytical skills, with the ability to interpret campaign data and translate findings into practical recommendations.
- Excellent written and spoken English.
- Strong communication, presentation and negotiation skills.
- A results-focused approach, supported by evidence of achieving campaign or commercial performance targets.
- Ability to manage multiple priorities and collaborate effectively in a fast-paced international environment.