Job Description

Role Summary

The Product Manager leads the strategy and execution of assigned multinational innovator brands in the Philippines. The role translates principal direction, market insight and commercial data into focused brand plans, effective demand-generation programs and profitable growth. It combines strategic brand leadership with disciplined execution across internal teams and external stakeholders.

Key Responsibilities

• Brand Strategy and Planning: Develop and own annual brand and business plans aligned with principal priorities, market opportunities and commercial objectives. Recommend clear growth priorities, investment choices and actions.
• Commercial and Tactical Execution: Convert strategy into integrated campaigns, materials, training and customer programs. Coordinate implementation with Sales and relevant functions, and track agreed milestones and results.
• Market and Customer Insight: Build a strong understanding of the therapeutic area, patient journey, customer needs and competitive environment. Use available evidence and feedback to refine brand priorities and execution.
• Business Performance and Forecasting: Monitor brand performance, identify key drivers and gaps, and recommend timely actions. Prepare evidence-based forecasts and work with Supply Chain to support product availability and responsible inventory management.
• Principal and Cross-Functional Leadership: Serve as the day-to-day strategic partner for assigned principals. Align Sales, Key Accounts, Finance, Regulatory, Medical, Supply Chain and other stakeholders behind the approved brand plan.
• Budget and Governance: Manage approved marketing and trade investments within company policies. Assess proposed activities against objectives, expected business contribution and post-activity results.

Background and Qualifications

• Education: Bachelor’s degree in Marketing, Business Administration, Pharmacy, Medical Technology, Nursing, Life Sciences or a related discipline.
• Experience: Minimum five years of relevant commercial, marketing or product-management experience, with demonstrated ownership of brand strategy, annual planning and tactical execution.
• Industry Experience: Direct experience marketing multinational innovator brands in healthcare or pharmaceuticals is required. Experience in diabetes or a related therapeutic area is an advantage.
• Strategic and Commercial Capability: Able to assess market opportunities, develop and defend recommendations, translate strategy into practical plans and use commercial data to guide decisions.
• Technical Skills: Strong capability in commercial analysis, performance tracking and budget management. Advanced proficiency in Excel and PowerPoint; exposure to Power BI is preferred.
• Ways of Working: Accountable, analytical and collaborative. Comfortable moving between strategic discussion and detailed execution, with clear follow-through on actions and commitments.