Nanyang Business School competes with top business schools from around the world to attract applicants from diverse backgrounds to join its graduate programmes. The key purpose of the role is to support student outreach, recruitment and admission functions in order to bring in the best students to join our graduate programmes.
This role reports to the Assistant Director of Graduate Studies (Marketing, Recruitment & Admissions).
Key Responsibilities include but are not limited to the following:
Marketing
To support and execute product marketing and branding activities for Nanyang Fellows MBA(NF MBA) Programme.
To support and maintain Nanyang Fellows MBA and Graduate Studies media (websites, socials, brochures)
To work with agencies for media campaigns, artwork, copy, photoshoots and video productions
Recruitment
To support and recruit students for Nanyang Fellows MBA programme
To conduct lead generation and nurturing activities
Consult with prospects on programme suitability
Represent GS programmes at events such as education fairs, information sessions, coffee chats
Admissions
Support Nanyang Fellows MBA and Master in Asset & Wealth Management programme application and admission processes
Facilitate MAWM student admissions and import information into slate and oracle.
Manage processes for scholarships
Ensure a high level of service quality for applicants
Key Requirements:
Degree in any field, Business or Marketing preferred
Minimum 5 years of relevant experience
Familiar with media strategy and digital marketing (SEM, content, social media)
Strong communication and presentation skills
Excellent eye for detail
Digital literacy in Microsoft Office and general cloud software
These competencies are not compulsory, but any would be advantageous:
Domain experience in education / graduate studies
B2G/B2B marketing for ASEAN countries
Copywriting, web, CMS
CRM systems and Marketing Automation
Process-oriented, data-driven, data visualisation and project management skills
We regret that only shortlisted candidates will be notified.
Hiring Institution: NTU
