1. Marketing Strategy & Planning
Assist in developing and implementing annual marketing plans aligned with business goals.
Support promotional campaigns for rooms, F&B outlets, banquets, and special events.
Conduct market research and competitor analysis.
2. Digital Marketing
Manage social media platforms (Instagram, Facebook, LinkedIn, etc.).
Coordinate with agencies for SEO, SEM, and paid campaigns.
Monitor online reputation and respond to guest reviews on platforms like Google & TripAdvisor.
3. Brand Management
Ensure brand guidelines of IHG are followed across all marketing materials.
Create and manage marketing collaterals, brochures, and creatives.
Maintain consistency in brand communication.
4. Campaign Execution
Plan and execute seasonal promotions, festivals, and hotel events.
Coordinate with F&B, Sales, and Operations teams for campaign rollouts.
Track campaign performance and ROI.
5. Partnerships & PR
Build relationships with local influencers, media, and corporate partners.
Support PR activities and press releases.
Organize promotional events and brand activations.
6. Reporting & Analysis
Prepare monthly marketing reports and performance dashboards.
Analyze campaign effectiveness and suggest improvements.
---
Qualifications & Experience
Bachelor’s degree in Marketing, Hospitality, or related field.
2–4 years of experience in marketing (preferably in hospitality or hotel industry).
Knowledge of digital marketing tools and social media platforms.
Strong communication and creative skills.
---
Key Skills
Digital Marketing & Social Media Management
Creativity & Content Development
Communication & Presentation Skills
Analytical Thinking
IHG Hotels & Resorts [LON:IHG, NYSE:IHG (ADRs)] is a global hospitality company, with a purpose to provide True Hospitality for Good.
With a family of 19 hotel brands and IHG One Rewards, one of the world's largest hotel loyalty programmes, IHG has over 6,300 open hotels in more than 100 countries, and a development pipeline of over 2,000 properties.
Luxury & Lifestyle: Six Senses Hotels Resorts Spas, Regent Hotels & Resorts, InterContinental Hotels & Resorts, Vignette Collection, Kimpton Hotels & Restaurants, Hotel Indigo
Premium: voco hotels, HUALUXE Hotels & Resorts, Crowne Plaza Hotels & Resorts, EVEN Hotels
Essentials: Holiday Inn Express, Holiday Inn Hotels & Resorts, Garner hotels, avid hotels
Suites: Atwell Suites, Staybridge Suites, Holiday Inn Club Vacations, Candlewood Suites
Exclusive Partners: Iberostar Beachfront Resorts
InterContinental Hotels Group PLC is the Group's holding company and is incorporated and registered in England and Wales. Approximately 345,000 people work across IHG's hotels and corporate offices globally.
Visit us online for more about our hotels and reservations and IHG One Rewards. To download the IHG One Rewards app, visit the Apple App or Google Play stores.
