Job Description

Manage business development and commercial execution for Pinduoduo and designated emerging channels. Drive sustainable sales growth, profitability, and market share through Joint Business Planning (JBP), customer collaboration, portfolio management, and cross-functional execution. Support the delivery of Mars' digital commerce strategy by identifying growth opportunities, optimizing channel performance, and enhancing consumer engagement.

[Key Responsibilities]

Business Management

1.Manage assigned customer and channel business to deliver sales, gross margin, and other key business targets.

2.Develop and execute annual, quarterly, and monthly business plans, ensuring effective JBP implementation.

3.Monitor business performance, identify growth opportunities and risks, and drive corrective actions where needed.

4.Lead demand forecasting and collaborate with supply chain teams to support healthy inventory and service levels.

5.Utilize business analysis and performance diagnostics to identify key drivers of sales, conversion, and consumer growth.

Customer & Platform Management

1.Build and maintain strong relationships with customers and platform stakeholders to support business growth and strategic collaboration.

2.Secure and leverage platform resources to improve business performance and consumer reach.

3.Lead the planning, negotiation, and execution of promotional activities and key commercial initiatives.

4.Develop channel strategies based on platform dynamics, shopper insights, and market trends.

Commercial & Profitability Management

1.Manage trade investments, promotional budgets, and retail media spending to maximize return on investment.

2.Monitor pricing, competitive activity, and channel performance to support sustainable growth.

3.Balance sales growth, profitability, and brand equity objectives.

Assortment & Innovation

1.Develop channel assortment strategies and continuously optimize portfolio performance.

2.Drive new product launch execution and channel-specific assortment plans.

3.Identify growth opportunities through consumer, channel, and market insights.

Emerging Channel Development

1.Support the exploration and development of emerging channels and new business opportunities.

2.Contribute to channel incubation projects and scalable growth initiatives.

3.Identify and unlock incremental growth opportunities across the digital commerce landscape.

Cross-functional Collaboration

1.Partner closely with Marketing, Supply Chain, Finance, Demand Planning, and Digital Commerce teams to deliver business objectives.

2.Ensure strong digital shelf execution and a high-quality consumer experience.

3.Support business reviews, performance reporting, and management updates.[[

[Qualifications]

1.Bachelor's degree or above.

2.2~5 years of experience in ecommerce, customer management, sales, or related commercial roles.

3.Experience managing Pinduoduo or other major ecommerce platform business is preferred.

FMCG, retail, consumer goods, or related industry experience is preferred.

4.Strong analytical, commercial, and problem-solving skills.

5.Effective stakeholder management, communication, and influencing capabilities.

6.Results-oriented with strong project management and cross-functional collaboration skills.