Job Description

If you’re looking for a career that will help you stand out, join HSBC, and fulfil your potential - whether you want a career that could take you to the top, or an exciting new direction, we offer opportunities, support and rewards that will take you further.

We’re one of the largest banking and financial services organisations in the world, with a network that covers more than 50 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people fulfil their hopes and realise their ambitions.

We are currently seeking an experienced professional to join our team in the role of Assistant Digital Marketing Manager -CIIOM

The role partners with business teams to shape and deliver customer-focused website content updates and supporting campaigns in response to briefs, securing stakeholder alignment and buy-in to the recommended creative approach and concepts.

A move across the business allows you to continue to access tailored professional development opportunities, and our fantastic benefits packages.

In this role you will:

• Create, update, and govern customer -facing website content and supporting assets, ensuring they’re accurate and accessible/ inclusive, on brand and compliant.
• Support advertising delivery end-to-end: Coordinate planning and execution of digital advertising activity across markets (incl. paid social/display/search as relevant), aligning creative, targeting, tracking, and timing with digital/social/brand workstreams.
• Drive delivery across multiple initiatives: Manage concurrent work with clear scope, dependencies, timelines, and budget guardrails—providing structured progress updates and escalating risks/issues early.
• Improve performance with data and strong controls: Track results against targets, use insights to recommend practical optimisations, and ensure robust governance (reviews/approvals, version control, audit trail) before launch or publication.

To be successful in this role you should meet the following requirements:

• Proven digital marketing experience: Hands-on experience planning and delivering digital content for websites, supporting campaigns & web and paid channels, with clear outcomes and measurable impact.
• Strong website/content capability: Confident creating and managing customer-facing web content (including editing, UX-friendly writing, accessibility/inclusive language), working within brand and governance requirements.
• Web analytics and optimisation mindset: Comfortable using tools such as Adobe Analytics/GA4 to interpret performance, report insights, and turn data into practical improvements.
• Delivery and stakeholder management: Able to run multiple workstreams at pace, coordinate inputs across teams/agencies, manage timelines/budgets, and keep stakeholders aligned through clear communication.
• Qualifications (desirable): Chartered Institute of Marketing (CIM) qualification or equivalent is desirable, but not essential—practical, evidence-based experience matters most.

Opening up a world of opportunity.

This position is based in Jersey, Channel Islands on a hybrid basis, 60% office based.

#HSBC-LI

Being open to different points of view is important for our business and the communities we serve. At HSBC, we’re dedicated to creating diverse and inclusive workplaces - no matter their gender, ethnicity, disability, religion, sexual orientation, or age. We are committed to removing barriers and ensuring careers at HSBC are inclusive and accessible for everyone to be at their best.

If you have a need that requires accommodations or changes during the recruitment process, please get in touch with our Recruitment Helpdesk via hsbc.recruitment@hsbc.com