Job Description

Why Join Tea Château?

At Tea Château, we believe in the art and science of the perfect cup. Launched in 2020 under Vita Green Group, we are a pioneering brand on a mission to transform tea from a simple beverage into a daily wellness ritual for busy urban lives.

This is more than a marketing role—it’s an opportunity to shape a category-defining brand from the ground up. You will be part of a passionate team that values creativity, data, and well-being, working in an environment where your ideas directly influence our growth and brand legacy.

Your Mission: Architect the Digital Soul of a Modern Tea Brand

We are seeking a strategic and visionary Digital Marketing Assistant Manager to become the driving force behind our digital evolution. You will architect and execute full-funnel performance marketing strategies that captivate our discerning audience, elevate our premium positioning, and fuel exceptional growth across all digital landscapes. This role is the nexus of data and creativity, where you will transform insights into compelling stories and measurable results.

Requirements

What You’ll Be Doing

• Lead Digital Strategy: Develop and implement innovative, full-funnel digital marketing strategies across paid search, social, display, affiliate, and programmatic channels to build brand love and drive conversion.
• Uncover & Act on Insights: Dive deep into market research, audience analytics, and competitive trends to identify opportunities and tailor campaigns that resonate.
• Create & Optimize Campaigns: Collaborate with creative and content teams to launch captivating campaigns. Employ rigorous A/B testing and data analysis (using tools like Google Analytics, Shopify, Tableau) to continuously optimize performance and ROI.
• Drive Performance & Innovation: Monitor all key performance indicators, from engagement to conversion. Stay ahead of digital trends and emerging technologies to keep our brand at the cutting edge.
• Inspire & Collaborate: Support the Senior Manager in mentoring a talented team and work seamlessly with cross-functional partners to align digital efforts with broader business ambitions.

Who We’re Looking For

• A Bachelor’s degree holder in Marketing, Communications, or a related field.
• Possess 7+ years of solid digital marketing experience, ideally within FMCG, retail, or premium lifestyle sectors.
• A full-funnel expert with hands-on mastery of Meta/Google advertising platforms, SEO/SEM, and performance marketing.
• Proficient in analytics and reporting tools (e.g., Google Analytics, Shopify, Tableau, HubSpot) with the ability to translate complex data into clear, actionable strategies.
• A creative and strategic thinker with excellent communication skills, able to lead projects and collaborate effectively across teams.
• A proactive leader who thrives in a fast-paced, entrepreneurial environment, managing multiple priorities with agility and a solutions-oriented mindset.

Benefits

Why You’ll Love Working With Us

We are committed to your growth, well-being, and success. At Tea Château, you’ll find a culture that blends ambition with support.

• Shape a Pioneering Brand: Directly impact the growth of an innovative brand within a trusted, established group.
• Ownership & Impact: Enjoy significant autonomy to test ideas, build strategies, and see your work drive tangible business results.
• Continuous Growth: Access professional development opportunities and mentorship to advance your career.
• Modern Work Culture: Benefit from a flexible work schedule, a casual dress code, and a vibrant, collaborative team environment.
• Exclusive Perks: Enjoy our premium teas and products, along with a comprehensive benefits package.

If you’re a strategic marketer who wants to build a brand that delights and inspires, we would love to hear from you.

#LI-AMBER