Assistant Category Marketing Manager
We're looking for an Assistant Category Marketing Manager to join our Personal Health business in India. This is a unique opportunity to build hands-on experience in category management while contributing to the growth of some of Philips' most loved consumer brands. Working closely with the Category Marketing Manager, you'll help shape business and marketing strategies, support new product introductions, and bring impactful consumer campaigns to life. If you're passionate about understanding consumers, turning insights into action, and working across functions to deliver business growth, we'd love to hear from you
Partner with the Category Marketing Manager to analyze category performance, identify growth opportunities, and support business plans that drive sustainable revenue and profitability
Support end-to-end product launches through market assessments, pricing recommendations, competitive benchmarking, portfolio planning, and commercialization activities.
Leverage consumer, shopper, and market insights to identify trends, monitor competition, and translate learnings into actionable recommendations.
Deliver integrated marketing campaigns across ATL, BTL, Digital, E-commerce, and Retail channels while ensuring consistent brand messaging.
Support channel strategies across Modern Trade, General Trade, E-commerce, Quick Commerce, and emerging retail formats.
Collaborate with regional and global teams to adapt global campaigns and innovations for Indian consumers
Track category and campaign performance, prepare business reviews, and generate insights to optimize future decisions
Strong analytical and commercial thinking; understanding of ATL, BTL, Digital, and E-commerce marketing; familiarity with category management and portfolio planning; project management skills; excellent communication and stakeholder management; curiosity and agility
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
this role is an office role.
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.
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Over the past decade we have transformed into a focused leader in health technology.
At Philips, our purpose is to improve people’s health and well-being through meaningful innovation. We aim to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities.
We see healthcare as a connected whole. Helping people to live healthily and prevent disease. Giving clinicians the tools they need to make a precision diagnosis and deliver personalized treatment. Aiding the patient's recovery at home in the community. All supported by a seamless flow of data.
As a technology company, we – and our brand licensees – innovate for people with one consistent belief: there’s always a way to make life better.
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