Assistant Brand Manager - Pediatric Marketing

About Abbott

Our nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow to keeping adult bodies strong and active. Millions of people around the world count on our leading brands – including Similac®, PediaSure®, Pedialyte®, Ensure®, and Glucerna® – to help them get the nutrients they need to live their healthiest lives.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:

• Career development with an international company where you can grow the career you dream of.
• Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
• An excellent retirement savings plan with high employer contribution
• Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.
• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

Our location in Columbus, OH, currently has an opportunity for an Assistant Brand Manager for Pediatric Marketing in our Nutrition Division.

This position will be responsible for the day-to-day management and implementation of key product innovation projects, consumer marketing materials and management of cross-functional communication for the Pediatric marketing team. This role will have the opportunity to help identify opportunities and execute marketing tactics to accelerate Pediatric growth.

What You’ll Work On

• Manage innovation projects including the creation of P&L & demand templates, representing commercial needs on project team and leading cross-functional team to execute in market.
• Develop and implement key consumer-facing marketing tactics including new product launch plans to execute across the Pediatric portfolio of products.
• Manage the medical, legal, and regulatory review process including claims and promotional materials management, creation and formal submission and approvals.
• Responsible for agency management and Integrated Agency Team process to ensure cohesive strategy across all Pediatric agency partners.
• Partner with finance & external partners to manage consumer marketing budget.
• Monitoring and reporting on competitive trends and market best practices.
• Opportunity to evaluate competitive products consumption trends and track Pediatric new product launch performance
• Ad hoc projects to support Consumer marketing needs.

Required Qualifications

• BS / BA in Marketing, Finance, Communications, Management, or Project Management
• 1-2 years in eCommerce/digital marketing for CPG or Healthcare brands desired

Preferred

• Ability to effectively manage complex projects with multiple stakeholders

• Initiative to identify opportunities and develop plans to drive business performance
• Strong communication and collaboration skills
• Business analytics and KPI tracking capabilities

MISC:

• Travel: 5%
• Sponsorship: we will not provide sponsorship of any kind for this role (including OPT).
• Relocation assistance is not offered for this role.

Apply Now

Learn more about our benefits that add real value to your life to help you live fully: www.abbottbenefits.com

Follow your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity.

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