Job Description

We’re looking for a hands-on Art Director who can both develop bold creative concepts and execute them directly.

This is not a traditional role. If you’re looking for a predictable, routine-driven position — this is not it.

We’re looking for someone who thinks differently, challenges the expected, and pushes creative boundaries. Someone who can translate dopay’s innovative positioning into fresh, non-conventional ideas, visuals, and executions that stand out.

You will own the idea and bring it to life yourself — across design, video, motion, and on-ground brand experiences.

You’ll also be responsible for a 360° creative approach, ensuring all channels — digital and offline — are visually connected and aligned with dopay’s brand framework and guidelines.

You’ll play a key role in shaping dopay’s visual presence across campaigns, social media, product communication, distribution touchpoints, and events — working closely with content, marketing, and product teams.

What You’ll Do

• Develop creative concepts and visual ideas for campaigns and content
• Take ownership from concept to execution (hands-on)
• Build and maintain a 360° creative vision across all channels
• Ensure all outputs are connected, consistent, and aligned with dopay’s brand framework
• Design and produce creatives across:
• Social media
• Paid media
• Website & landing pages
• Product launches & campaigns
• Define, evolve and create the social media art direction and visual framework
• Create scroll-stopping visuals optimized for performance
• Execute video editing, motion graphics, and animation
• Produce short-form videos, explainers, and product content
• Lead creative for on-ground presence, including:
• Distribution points across multiple governorates
• Event booths and brand activations
• Printed materials (flyers, brochures, handouts, whitepapers, and marketing collateral)
• Ensure a consistent brand experience across digital and physical touchpoints
• Collaborate with content creators and stakeholders to bring ideas to life consistently across all channels, ensuring a unified 360° brand experience
• Ensure all output aligns with dopay’s brand identity and tone

Tools & Capabilities

• Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro, InDesign)
• Video editing & motion design
• Hands-on experience with AI tools such as:
• MidJourney
• Nano Banana
• Other generative AI tools

What We’re Looking For

• Strong portfolio (campaigns, social, video, motion, and brand experiences)
• Ability to think conceptually and execute independently
• Experience in digital-first environments (agency, fintech, tech)
• Strong visual storytelling and attention to detail
• Comfortable working in a fast-paced, performance-driven environment

Key Competencies

• Strong creative thinking and concept development
  
  
• High attention to visual detail and storytelling
  
  
• Ability to work in fast-paced marketing environments
  
  
• Strong collaboration and communication skills
  
  
• Ability to balance creativity with performance-driven marketing needs