Job Description

Location

Delhi, India

• Acquire in-depth knowledge of all Heating System product offerings, current markets, value propositions and competitors
• Identify trend setting ideas relating to Heating System core competence by researching specific industries, events, publications and announcements,
• Screen potential development ideas by analyzing market attractiveness, potential, risks, competitor analysis and potential investment requirements
• Communicate potential ideas to various levels of the organization
• Develop & lead the execution of market plans to capitalize on new business opportunities i.e Gas to Electric conversions.
• Ensure efficient/effective marketing, advertising & promotional planning for new business opportunities in conjunction with Heating Systems Marketing Department
• Investigate and Focus on new applications in which KANTHAL manufactured Products can be used, implemented and developed – Application Development.
• Establish and manage business development and business partner management activities.
• Meet business targets that are set during the Sales development of the business plans.
• Work closely with both internal and external parties to execute pre-agreed strategies built around developing new business growth.
• Open business development dialogs with new strategic business Associates.
• Responsible for product and application development process.
• Responsible for pricing strategy for new product segments.
• Responsible for input data and analysis of critical business information regarding competitors and market trends.
• Support the sales training for new application development initiatives.
• Responsible for sales tools i.e. VBS tools and marketing material for New and current products in portfolio.
• Responsible for presentation materials for internal and external discussions.