📑 Permanent Contract
We’re looking for a Area Manager (Permanent Contract) to lead and grow a team of freelance Field Sales Associates across London South
This is a remote, field-based leadership role for a hands-on, motivated sales professional with experience managing independent or self-employed sales teams. You’ll drive regional performance by recruiting, coaching, and inspiring your team to deliver outstanding results and exceptional merchant experiences.
Your focus will be to accelerate growth in one of the UK’s most commercially dynamic regions, combining dense SME zones, vibrant hospitality markets, and diverse local business ecosystems.
Your Mission
Lead, coach, and motivate a team of ~6-8 freelance Field Sales Associates to meet and exceed regional targets.
Recruit and onboard top-performing freelancers who embody the company’s values and sales excellence.
Conduct joint field visits to coach associates on prospecting, pitching, and closing techniques.
Monitor performance metrics, track productivity, and provide structured, data-driven feedback.
Adapt sales strategies to the local market — from bustling city centres to affluent commuter towns and coastal areas.
Build a strong, connected community of freelancers who feel part of the company mission despite self-employment.
About You
Proven background managing freelance or self-employed field sales teams, ideally in fintech, merchant services, utilities, or similar industries.
Hands-on field sales experience with strong commercial and leadership acumen.
Excellent communication, motivation, and coaching skills, with a track record of driving performance remotely.
Confident using data and KPIs to guide decisions and optimise results.
Self-driven and adaptable, able to manage a wide geographical area and balance team support with strategic growth.
Why You’ll Love It Here
You’ll join as a full-time employee (permanent contract), managing and developing a network of freelance Field Sales Consultants
You’ll make a tangible impact on growth in one of the UK’s highest-potential sales regions.
You’ll work with passionate, entrepreneurial salespeople dedicated to helping local businesses thrive.
You’ll enjoy autonomy, flexibility, and the opportunity to build a high-performing field team from the ground up.
You’ll be part of a supportive, collaborative environment with access to professional development programs and career progression opportunities.
In your first 90 days, you will:
Recruit and ramp up a team of high-performing Field Sales Associates.
Establish clear performance routines, communication rhythms, and development plans.
Drive regional growth across merchant acquisition, activation, and multi-product sales.
Job Application Tip
We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don’t tick every box, it’s ok too because it means you have room to learn and develop your career at SumUp.
SumUp is a leading global fintech company committed to levelling the playing field for small businesses. Founded in 2012, we’re the trusted partner of over 4 million merchants in 37 markets, providing simple and affordable tools that help them manage payments, finance, and customer relationships.
Our vision is a world where everyone can build a thriving business. Guided by this, we champion small business ownership by creating accessible solutions that empower entrepreneurs to grow and succeed.
Our diverse team of over 3,000 SumUppers — representing more than 90 nationalities across 20 offices worldwide — is at the heart of our success. Beyond business, we donate 1% of the net revenue generated by Solo devices to environmental causes and support educational and entrepreneurial initiatives around the world.
Recognised as a Top Global Employer for inclusion by the Stonewall Workplace Equality Index in 2022 and 2023, and awarded Fintech Diversity Initiative of the Year at the Irish National Fintech Awards in 2025, SumUp continues to build an inclusive, supportive, and purpose-driven workplace where everyone belongs.
