Fitness Growth Capital is seeking a results-driven Area Director of Personal Training to oversee the performance, growth, and leadership of multiple Personal Training departments within Southern Maryland (DMV).
This role is responsible for developing Personal Training Managers, driving revenue and profitability, improving operational execution, and ensuring every club delivers an exceptional coaching experience for members. The Area Director serves as the primary coach and business partner for each PT department, helping clubs achieve consistent performance while building future leaders within the organization.
The ideal candidate is an experienced multi-unit fitness leader who thrives on coaching teams, analyzing business performance, and creating a culture of accountability and excellence.
Key Responsibilities
Leadership & Team Development
- Lead, coach, and develop Personal Training Managers across multiple locations.
- Recruit, onboard, and mentor high-performing PT leaders and trainers.
- Conduct regular one-on-one meetings, performance reviews, and leadership development sessions.
- Build succession plans and identify future leaders within the organization.
- Foster a positive, accountable, and high-performance team culture.
Business Performance
- Drive Personal Training revenue, profitability, and membership engagement across all assigned clubs.
- Analyze weekly and monthly business performance to identify opportunities and implement action plans.
- Monitor key performance metrics and coach leaders to achieve departmental goals.
- Support clubs in improving sales performance, client retention, and recurring revenue growth.
- Ensure departments consistently meet company performance expectations.
Operational Excellence
- Ensure consistent execution of Personal Training systems, processes, and best practices.
- Conduct routine club visits and operational audits to evaluate service quality, sales execution, and departmental standards.
- Partner with club leadership to identify opportunities for operational improvement.
- Maintain high standards of professionalism, cleanliness, safety, and member experience throughout the department.
Sales & Member Experience
- Coach teams on consultation, sales, and client retention best practices.
- Improve the overall member journey by ensuring consistent delivery of high-quality coaching and service.
- Support promotional initiatives and company programs that increase Personal Training participation.
- Ensure members receive an exceptional onboarding experience and long-term fitness support.
Cross-Functional Leadership
- Partner with General Managers and Area Directors to support overall club performance.
- Collaborate with Marketing and Operations to successfully execute company initiatives and promotions.
- Support new club openings, acquisitions, and special projects as needed.
- Communicate organizational priorities and ensure consistent execution across all assigned locations.
Qualifications
- Certified Personal Trainer (CPT) preferred.
- Bachelor's degree in Business, Exercise Science, or a related field preferred.
- Minimum of 3–5 years of leadership experience within the fitness industry.
- Multi-unit management experience preferred.
- Proven ability to develop leaders and build high-performing teams.
- Strong understanding of sales, operations, and business performance metrics.
- Excellent communication, leadership, and organizational skills.
- Willingness to travel regularly between assigned club locations.
What We're Looking For
We're looking for a leader who enjoys developing people as much as growing a business. The ideal candidate is passionate about coaching leaders, improving performance, solving operational challenges, and helping teams deliver an outstanding member experience. Success in this role comes from building strong leaders, creating accountability, and driving consistent results across multiple locations.
Fitness Growth Capital (FGC) is looking for high-energy, positive, and passionate people who are ready to bring the vibes, build a career, and make an impact.
Want to combine work, fitness, and fun? You’re in the right place.
At FGC, this isn’t just a job—it’s your chance to grow, level up, and be part of something bigger We’re all about creating an environment where you can be yourself, push your limits, and have a team behind you every step of the way.
We live and breathe a “No Judgments” culture—inclusive, supportive, and built for everyone. No matter where you’re starting from, you belong here. Our teams are made up of people who lift each other up, celebrate wins together, and bring energy every single day.
And let’s be real—we like to have fun while doing it.
Our clubs are packed with state-of-the-art equipment, high-energy group fitness classes, and next-level amenities like HydroMassage, tanning, and recovery spaces that keep both our members and our team feeling their best. It’s serious fitness… without taking ourselves too seriously.
At FGC, you won’t be left on your own. You’ll get real coaching, real support, and real opportunities to grow Whether it’s your first step into fitness or your next big leadership move, we’re here to help you build something you’re proud of.
We’re not just building gyms—we’re building strong teams, great careers, and an environment people love being part of
If you bring the energy, we’ll bring the opportunity.
Let’s grow. Let’s have fun. Let’s get to work. 💪🔥
