Job Description

At Bad Daddy’s, we believe great restaurants are built on great people—leaders who show up, coach with intention, and create places where teams feel connected, supported and proud of the work that they do. We’re looking for an Area Director to lead 6 North Carolina restaurants with that exact mindset.

This is a leadership position for someone who knows how to build culture, elevate talent, and bring out the best in every team member.

Who You Are

You’re the kind of leader who walks into a restaurant and instantly sees both the potential and the people. You build trust quickly, coach with clarity and hold high standards because you know your teams can reach them—and you celebrate them when they do.

You believe hospitality should be at the center of everything you do and it is not just a slogan. You know that culture doesn’t happen by accident. You’re energized by the idea of shaping a market, developing future leaders, and leaving every restaurant better than you found it.

What This Role Looks Like

• You build leaders, not just schedules: You’ll partner with GMs to grow their teams, identify rising talent, and create real development paths.
• You set the tone for culture: You’ll create connections across restaurants, reinforce our Guest-First mindset, and make sure every team feels supported, aligned, and proud of the work they do.
• You bring consistency, clarity, and presence: You’ll be in the restaurants—coaching, observing, giving feedback, and helping teams execute at a high level. With four distinct visits each period, you will ensure you’re not just checking in, but truly leading.
• You drive operational excellence: You’ll be a resource to your teams for our company’s standards and challenge your team to stay consistent, safe and aligned with brand-expectations.
• You own the financial story: You’ll coach General Manager’s to understand their numbers, make smart decisions and take ownership of their results. You’ll manage the area P&L and help each restaurant grow with discipline and intention.
• You champion local sales and community engagement: You’ll coach General Manager’s to think like an owner—building relationships in their communities to grow sales and drive guest engagement.

What You Bring

• Multi-unit leadership experience (Full-Service Restaurant required)
• A people-first leadership style
• Strong coaching and communication skills
• Operational discipline and high accountability
• Comfort travelling between multiple locations
• A genuine passion for hospitality and team development

Compensation and Benefits

• Salary is between $80,000 and $110,000 depending on experience
• Comprehensive bonus program that includes:
• Average GM controls bonus for the area
• 1% of area EBITDA
• Annual bonus tied to sales and EBITDA performance
• Benefit Package includes
• Medical, dental, and vision insurance
• 401(k) with company contributions
• Travel, phone, and car allowances
• Vacation, Sick and Paid Parental Leave

Why This Role Matters

Bad Daddy’s is a brand built on personality, pride, and people who genuinely care. As an Area Director, you’re not just managing restaurants — you’re shaping the future of a market, developing leaders who will grow with the company, and creating a culture that teams want to be part of.

Physical Requirements

This role requires regular travel between restaurant locations and active presence in the field. Candidates should be able to:

• Stand and walk for extended periods during restaurant visits
• Navigate busy kitchen and dining environments safely
• Lift up to 25 lbs occasionally (e.g., moving training materials or small equipment)
• Drive regularly between locations across the North Carolina market
• Travel by airplane to attend regional meetings.
• Work a flexible schedule that may include occasional evenings or weekends based on business needs

These requirements reflect the hands-on, in-person leadership essential to the role.

Equal Employment Opportunity

Bad Daddy’s Burger Bar is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other protected status under applicable law.