“ You are applying for work with a franchisee of Taco Bell, not Taco Bell Corp. or any of its affiliates. If hired, the franchisee will be your only employer. Franchisees are independent business owners who set their own wage and benefit programs that can vary among franchisees.”
The Area Coach (AC) provides overall leadership and direct supervision of approximately 5 - 10 Taco Bell restaurants to ensure that each Restaurant General Manager (RGM) meets or exceeds the Annual Operating Plan established for their individual unit.
The position is intended to be almost exclusively as support for the RGMs. The AC accomplishes these objectives by actively engaging in the coaching and direction of RGMs and Assistant General Managers (AGMs) on a day-to-day basis. Focal points include establishing and reviewing unit-specific performance targets in guest service, margin improvement and employee satisfaction, maintaining company standards in food safety, product and facility specifications, allocating limited capital budgets to meet highest priority facility needs, introducing and reinforcing new company products and initiatives, and selecting, training, developing and motivating managerial employees. The AC may directly perform hands-on operational work as necessary to train new managerial employees, respond to immediate or severe customer service needs or otherwise role model appropriate skills and behaviors in the restaurant.
Roles:
You have two primary roles. Your principle role is to support the long-term development of your RGMs. Your second role is to ensure that customers are receiving a consistent and positive experience in our restaurants.
Priority #1: Build Management Capability: People
Priority #2: Ensure Consistent Customer Satisfaction: Customer
Priority #3: Coach Process and Discipline Around the P&L: Sales and Profits
Job Requirements and Essential Functions

Taco Bell was born and raised in California and has been around since 1962. We went from selling everyone’s favorite Crunchy Tacos on the West Coast to a global brand with 8,200+ restaurants, 350 franchise organizations, that serve 42+ million fans each week around the globe. We’re not only the largest Mexican-inspired quick service brand (QSR) in the world, we’re also part of the biggest restaurant group in the world: Yum! Brands.
Much of our fan love and authentic connection with our communities are rooted in being rebels with a cause. From ensuring we use high quality, sustainable ingredients to elevating restaurant technology in ways that hasn’t been done before… we will continue to be inclusive, bold, challenge the status quo and push industry boundaries.
We’re a company that celebrates and advocates for different, has bold self-expression, strives for a better future, and brings the fun while we’re at it. We fuel our culture with real people who bring unique experiences. We inspire and enable our teams and the world to Live Más.
At Taco Bell, we’re Cultural Rebels.