Job Title:
Area Business Development Manager (Consultant)
Location:
Kampala, Uganda
Reports To:
Head of Exports / Regional Business Development Manager
Coverage:
Nationwide (Uganda)

About the Client

Our client is a leading manufacturer and distributor of consumer appliances, is seeking an experienced Area Business Development Manager (Consultant) to drive market expansion and commercial performance in Uganda. The role will focus on strengthening distributor effectiveness, unlocking new business opportunities, and ensuring consistent execution of business standards across the market.

Key Responsibilities

1. Sales Growth & Market Development

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  Drive revenue growth through the distributor network

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  Expand market reach across B2B, corporates, institutions, supermarkets, and independent retailers

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  Identify and penetrate new market segments to increase product adoption

2. Distributor & Channel Management

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  Identify, onboard, and develop sub-distributors in collaboration with the main distributor

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  Monitor distributor performance, stock levels, and pipeline health

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  Provide ongoing support across operations, logistics, and compliance

3. Reporting & Market Intelligence

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  Prepare and submit regular reports covering sales performance, customer engagement, and stock movement

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  Gather and analyze competitor activity and market trends to inform strategy

4. Customer Experience & After-Sales Support

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  Manage customer complaints and ensure timely resolution

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  Guide customers to appropriate service channels

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  Support the implementation of after-sales service and warranty processes

5. Product & Marketing Support

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  Work closely with product teams to recommend market-relevant product offerings

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  Support localized marketing initiatives, activations, and promotional campaigns

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  Drive brand visibility through on-ground activities and partnerships

6. Performance Management

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  Monitor KPIs for technicians, service providers, and channel partners

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  Drive accountability and performance across the distribution ecosystem

7. Financial & Compliance Oversight

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  Track distributor payments and enforce adherence to agreed credit terms

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  Ensure compliance with local regulatory and business requirements

Requirements

Qualifications & Experience

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  Degree or Diploma in Sales, Marketing, Business Administration, or a related field

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  5–7 years’ experience in sales and business development

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  Mandatory experience in appliances or similar consumer durable products

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  Strong understanding of the Ugandan market

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  Proven track record managing distributors, key accounts, and large clients

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  Experience in stakeholder and team management

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  Proficiency in Microsoft Office (Excel, Word, Email)