VirtuHire

Amazon Advertising Strategist

VirtuHire  •  South Africa (Remote)  •  3 months ago
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Job Description

Our client in the UK is looking for an experienced and commercially driven Amazon Advertising Strategist to shape and lead the strategic direction of our Amazon Ads function.

This is a strategy-first role. You will own the roadmap, define testing priorities and drive structured experimentation across Amazon Advertising. Our Ads Maintenance Team executes and you will design the frameworks, testing plans and optimisation direction that scale performance.

You will ensure we stay ahead across AMC (Amazon Marketing Cloud), audience strategy, emerging ad formats and automation, delivering measurable improvements in revenue, efficiency and contribution.

The focus is on strategy, innovation and performance impact. As the function grows, there is clear potential to step into a broader leadership role.

This role suits someone who combines deep platform expertise with strong commercial judgement and a disciplined testing mindset.

Key Responsibilities

Amazon Ads Strategy

  • Own and evolve the overall Amazon Ads strategy across SP, SB and SD.
  • Develop and implement advanced audience strategies, including AMC-driven targeting.
  • Build a clear PPC roadmap aligned to revenue and contribution targets.
  • Partner with the Ads Maintenance Team to translate strategy into scalable execution.

Innovation & Testing

  • Stay ahead of Amazon Ads updates and new capabilities.
  • Lead structured testing across AMC, dayparting, SP video and AI workflows.
  • Set clear hypotheses, measure results and scale winning strategies.
  • Drive automation and process improvements to increase efficiency.

Performance

  • Improve ACOS, TACOS and overall contribution.
  • Translate data into clear commercial insights.
  • Present results, impact and next steps to stakeholders.

Requirements

  • 4+ years managing Amazon Ads for e-commerce brands (in-house or agency).
  • Deep expertise across SP, SB and SD.
  • Highly confident in Amazon Advertising Console.
  • Experience developing structured PPC strategy - not just running campaigns.
  • Strong analytical capability and commercial judgement.
  • Exposure to AMC preferred (or strong capability to own and develop it).
  • Clear communicator who can confidently explain and defend strategy.
  • Experience with PowerBI (preferred but not essential).

Mindset

  • Commercial and ambitious.
  • Structured and data-led.
  • Curious about new Amazon Ads developments.
  • Comfortable operating autonomously and raising standards.
VirtuHire

About VirtuHire

VirtuHire: Your Gateway to Premium South African Remote Talent

At VirtuHire, we specialize in connecting businesses globally with South Africa's top 1% of remote professionals. Our fully digital recruitment model combines advanced screening processes and an in-depth understanding of your needs to deliver exceptional talent tailored to your unique requirements.

With no recruitment fees and seamless onboarding, we make it simple, efficient, and cost-effective to access premium remote talent in roles spanning from virtual assistance and technical support to specialized positions in finance and project management. VirtuHire ensures compliance, cultural alignment, and skill compatibility, empowering your business with talent that not only fits but fuels your growth.

Key Benefits of Partnering with VirtuHire:

- Access to vetted, highly skilled remote talent from South Africa

- Zero recruitment fees, saving you upfront costs

- End-to-end employee management, including onboarding, payroll, and compliance

- Flexible staffing solutions tailored to scale with your needs

Transform your workforce with VirtuHire, where quality meets affordability.

Industry
HR & Recruiting
Company Size
1-10 employees
Headquarters
Cape Town, ZA
Year Founded
2019
Website
virtuhire.io
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