Job Description
The TikTok User Growth team is central to the strategic acquisition, engagement, and expansion of TikTok's global user base, numbering in the billions. Our mandate encompasses driving significant user inflow through both paid and organic channels worldwide, meticulously optimizing new user conversion pathways to maximize retention, streamlining user outreach mechanisms to foster greater activity, and strategically utilizing independent platforms (e.g., TikTok Lite, TikTok Pro, Web) to capture distinct user segments. These comprehensive approaches are designed to achieve accelerated growth in TikTok's overall DAU. Typical Growth projects including AI-Generated Content (AIGC).creative generating, Search Engine Optimizing of Organic acquisition, Intelligent Ads delivery, etc.
1. Develop backend systems for TikTok user growth, supporting high-concurrency and complex business scenarios
2. Work closely with Product Managers, Frontend, and Data teams to deliver end-to-end growth solutions
3. Contribute to core growth capabilities such as user behavior analytics, A/B experimentation, and real-time decision systems
4. Explore and implement AI applications in growth use cases (e.g., intelligent strategies, automated analysis, AI agent systems)
5. Possess a certain level of full-stack capability, and be able to contribute to frontend or end-to-end development when needed to improve iteration efficiency
6. Drive technical excellence within the team, including architecture optimization, engineering productivity, and technical influence