Hachette Book Group

Advertising Associate, Programmatic Advertising

Hachette Book Group  •  $55k - $58k/yr  •  New York City, NY (Onsite)  •  1 month ago
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Job Description

Hachette Book Group’s central advertising team is seeking a highly organized and detail-oriented Advertising Associate to support the planning, execution, and reporting of programmatic advertising campaigns across adult fiction, nonfiction, and gifts. This role offers an excellent opportunity to gain hands-on experience in book publishing and programmatic advertising while collaborating with teams across many divisions.The Advertising Associate, Advertising will help manage campaigns from ideation through reporting, contribute insights on campaign performance, and support the ongoing development of Hachette’s advertising programs. This role reports to the Associate Director, Advertising on the central advertising team and works closely with marketing teams, finance, and external partners.Key Responsibilities

  • Support advertising campaigns through all phases, including ideation, planning, revisions, creative development, trafficking, optimization, and reporting.
  • Assist in developing data-informed advertising plans using insights and past campaign performance.
  • Coordinate the creative process and ensure campaigns are properly trafficked within internal systems.
  • Monitor and help optimize campaign performance; share updates, insights, and recommendations with stakeholders.
  • Conduct research on advertising trends, audience behavior, and emerging platforms across adult publishing genres.
  • Assist with testing new advertising strategies and compiling learnings.
  • Coordinate with the finance team to track budgets, process invoices, and manage payments in a timely matter.
  • Provide administrative support, including creating presentations and reports, scheduling meetings, and maintaining documentation.
  • Help maintain strong relationships with vendors and internal marketing teams to support smooth campaign execution.
  • Contribute to improving internal processes, workflows, and best practices.

Qualifications

  • Strong organizational, multitasking, and time management skills with acute attention to detail.
  • Excellent communication and collaboration skills; ability to work across multiple teams.
  • Proactive problem-solving mindset and willingness to learn.
  • Ability to adapt in a fast-paced environment and manage multiple projects simultaneously.
  • Interest in book publishing, digital advertising, and social platform

Preferred Experience

  • 1–2 years of experience in marketing, advertising, or publishing.
  • Proficiency in Microsoft Excel, Word, PowerPoint, and Outlook.
  • Familiarity with digital advertising platforms (e.g., Amazon Advertising, Facebook, TikTok, Google, etc.) is a plus.
  • Basic understanding of the marketing funnel, campaign metrics, and advertising KPIs.

As a leading book publisher, we believe that including and representing diverse voices in all aspects of our business is fundamental to what we do. Our publishing programs must reflect the broad range of backgrounds, experiences, political views and ideas that shape our society and publish books for all readers. Hachette Book Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. The compensation range for this position is $55,000 - $58,000. Salary can vary based on a number of factors including skills, experience, and location — talk with your recruiter to learn more. There may be times that you will be required (or requested) to work overtime due to the nature of your role or exceptional workload issues or special projects. The following benefits are offered by the company: medical, dental, vision, basic and supplemental life, short-term and long-term disability, accidental death and dismemberment, critical illness, hospital indemnity, long-term care, health and dependent care FSA, commuter benefit plan, employee assistance program, tuition reimbursement, travel assistance, 401(k), discretionary bonus program, PTO (15 vacation days, 2 personal days, 10 holidays and generous sick leave) and group discounts on auto and home insurance and legal services. Eligibility requirements apply to some benefits and may depend on your job classification, hours worked and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms.

Hachette Book Group

About Hachette Book Group

Hachette Book Group (HBG) is a leading U.S. trade publisher dedicated to making it easy for everyone to discover new worlds of ideas, learning, entertainment, and opportunity. As part of Hachette Livre, the world’s third-largest trade and educational publisher, HBG is home to dozens of esteemed imprints including Little, Brown and Company, Little, Brown and Company for Young Readers, Grand Central Publishing, Orbit, Basic Books Group, and Workman Publishing. We publish across all formats and genres including fiction, nonfiction, cookbooks and books for young readers—as well as audiobooks, puzzles, games, stationary, calendars, and other book-related products that inspire and engage readers of all ages.

We provide custom distribution, fulfillment, and sales services to other publishers. HBG is headquartered in New York City, with additional offices in Boston, MA; Lebanon, IN; Nashville, TN; Boulder, CO; North Adams, MA; Berkeley, CA; Philadelphia, PA; Portland, OR; and Chapel Hill NC. Hachette Book Group Canada, our marketing and publicity company, is based in Toronto.

HBG’s mission is guided by four strategic pillars: Understanding Consumers, Changing the Story, Owner Mentality, and Growth Mindset. These values shape how we publish, how we operate, and how we support our authors, employees, and readers. We’re committed to publishing content that resonates and fostering a culture of equity, inclusion, and belonging; for our staff, authors, and partners alike. Our DEI efforts include employee resource groups, inclusive hiring practices, and publishing programs that amplify historically underrepresented voices.

We’re proud to offer a dynamic and collaborative workplace where creativity is values, innovation is encouraged, and every team member plays a role in shaping the future of publishing.

Visit hachettebookgroup.com to learn more and follow HBG on Facebook, Instagram, LinkedIn, Threads, TikTok, X.com, Pinterest, and YouTube.

Industry
Unknown
Company Size
1,001-5,000 employees
Headquarters
New York, NY
Year Founded
Unknown
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