Job Description

Applicants must be authorized to work in the United States on a full-time basis without the need for current or future visa sponsorship.

No third-party agencies, recruiters, or staffing firms will be considered for this position.

We are seeking a highly skilled and experienced Marketing Data Modeler/ Analyst with CDP hands on experience like Adobe Experience Platform. You will work closely with cross-functional teams to drive data ingestion modeling and activation across Adobe and third-party systems

Roles:

• Define and implement data modelling strategies for customer segmentation personalization and activation across channels
• Collaborate with business stakeholders along with AEP Architect to align AEP capabilities with marketing analytics and customer experience goals
• Support developer(s) to set up data pipelines for ingesting transforming and activating customer data using AEP tools like Data Collection Data Lake and Identity Services
• Support developer(s) to design and implement schemas using XDM Experience Data Model and ensure data governance and compliance
• Provide best practices for new channel sources onboarding into AEP, data model, data privacy best practices for CDP implementation
• Conduct training sessions and create documentation for end-users and stakeholders
• Perform data validation for ingested data, pipeline against sources
• Monitor system performance troubleshoot issues and ensure data integrity and security
• Provide documentation support

Requirements -

• Bachelors or masters degree in computer or related field
• 9 years in data platforms and good domain experience platforms 4 years in AEP implementation
• 1 to 2 years of experience in Adobe Experience Platform AEP development
• Strong proficiency for data model, schema structure,
• Experience with ingestion process using JSON and XML for CDP
• Experience with data warehousing data modeling and data quality best practices
• Design and develop data pipelines and integrations using AEP
• Implement data modeling governance and security best practices
• Troubleshoot and resolve data quality issues and performance bottlenecks
• Collaborate with marketing product and data science teams to enhance customer experience
• Familiarity with data privacy regulations including GDPR CCPA and DPDP Act
• Analyze data trends to provide business intelligence and recommendations
• Familiarity with Agile methodologies and project management principles
• Excellent problem solving communication and stakeholder management skills
• Experience with Marketing Data Lake in any of the platforms like AWS or Microsoft Azure
• Ability to work independently and lead cross-functional initiatives
• Strong verbal and written communication skills to articulate ideas and collaborate with crossfunctional teams

Additional Preferred Skills -

Adobe Certified Expert Adobe Experience Platform

Experience with Adobe Experience Platform Web SDK and Mobile SDK

Exposure to marketing automation platforms and customer data platforms CDPs "