
The candidate must have 2-4 years of experience & will be responsible for the end-to-end execution of performance-driven campaigns, ensuring a balance between massive scale and high-quality delivery. Extensive experience in the delivery of performance campaigns is mandatory.
Campaign Execution: Lead the setup, management, and optimization of performance campaigns with a primary focus on CPI and CPL models.
Technical Integration:Manage the technical lifecycle of a campaign, including integration via MMP (AppsFlyer, Adjust, etc.), Pixels, and S2S APIs
Scaling & Quality Control: Drive horizontal and vertical scaling of campaigns while maintaining strict quality benchmarks to ensure high-performance delivery.
Platform Operations:Utilize performance tracking software (such as Everflow, Affise, or Trackier) to monitor traffic, manage payouts, and optimize delivery.
Data Attribution:Apply deep knowledge of SubID-based attributionto track performance at a granular level and ensure accurate internal reporting.
Platform Management: Navigate and operate 3rd-party self-serve platforms and DSPs to reach target audiences effectively.
Performance Background: Mandatory experience in performance marketing with a proven track record of managing large-scale budgets and high-volume delivery.
Technical Proficiency:Strong operating knowledge of tracking integrations (API, Pixel) and mobile measurement partners (MMP).
Tracking Software:Hands-on experience executing campaigns within Everflow, Affise, Trackier, or similar performance tracking ecosystems.
Analytical Skills:Expert-level understanding of attribution logic, particularly SubID parameters and post-back configurations.
Regional Expertise:Experience managing campaigns within the MENA regionis a significant added advantage.

ArabyAds is an ad-tech company that empowers ecommerce marketing. We offer multiple digital advertising platforms across different touchpoints of a brands’ journey in a customer lifecycle ranging from customer acquisition, retention, and monetisation.