Job Description

About The Role

Content Licensing at the Telegraph is a key revenue stream in the commercial organisation and supports the distribution of content to new audiences through various channels, such as other publications, platforms, websites, and commercial products.

Syndication and licensing is a key revenue driver for Telegraph to expand reach, protect our intellectual property, foster collaboration, and ultimately support and monetise the vital role of journalism in society

Supporting journalism and subscriptions first strategy: the role of content licensing to enhance brand advocacy and contribute to the long-term financial sustainability to continue serving readers and subscribers with reliable and informative news

The Accreditation Sales Manager is responsible for identifying, negotiating, and closing commercial licensing deals for The Telegraph Recommended and accreditation programs.

This position requires a proactive salesperson who can manage the full sales lifecycle independently, from identifying high-potential prospects in buying guides to closing complex contracts with national and international brands. You will be a key driver of the licensing revenue stream, ensuring that our authoritative editorial content is leveraged by brands to drive their own retail success.

Key Responsibilities

Revenue Generation & Business Development

• End-to-End Sales: Own the full sales cycle, focusing on converting endorsements of products and services into paid licensing agreements. .

• Proactive Prospecting: Move beyond reactive leads; identify and pitch to high-value brands featured in Telegraph reviews across Tech, Home, Money, and Travel.

• Sophisticated Pitching: Develop bespoke sales presentations that articulate the ROI of The Telegraph’s endorsement to marketing and brand managers.

• Consistent Delivery: Achieve and exceed monthly and quarterly individual revenue targets.

Account & Relationship Management

• Growth & Renewals: Manage a portfolio of existing licensees, ensuring high renewal rates and identifying opportunities for multi-category deals.

• Negotiation skills: Handle objections and negotiate pricing and contract terms that reflect the premium value of The Telegraph brand.

• CRM Excellence: Maintain an accurate and active pipeline, providing reliable revenue forecasting to the Head of Accreditation Licensing.

Operational & Brand Integrity

• Brand Stewardship: Ensure all licensed assets are used in accordance with strict brand guidelines and editorial standards.

• Collaborative Workflow: Work closely with the Editorial and Legal teams to ensure a smooth transition from an editorial "win" to a commercial licensing agreement.

• Market Insight: Monitor competitor licensing activity and stay updated on retail trends to refine sales tactics and product offerings.

Requirements

• Demonstrable experience in media sales, B2B sales, or content licensing.

• Working Independently: Ability to work autonomously, prioritising high-value leads while maintaining a high level of daily output.

• Sales and Negotiation: Proven ability to sell and negotiate licensing agreements, including understanding pricing strategies, contract terms, and closing deals. This is fundamental to driving revenue.

• Understanding of Copyright and Intellectual Property: An understanding of copyright law, licensing agreements, and intellectual property rights

• Communication and Interpersonal Skills: Excellent written and verbal communication skills are essential for interacting with clients, partners, and internal teams. Building relationships is key.

• Organisational and Time Management Skills: The ability to manage multiple licensing deals simultaneously, track progress, and meet deadlines is critical in a fast-paced environment.

• Customer Service Orientation: A customer first approach and a commitment to provide excellent service are vital for building and maintaining positive client relationships.

Benefits

The nature of our industry means life at the Telegraph Media Group is fast-paced, demanding, and interesting. We also want it to be rewarding for everyone who works here by creating a suite of benefits that contribute to lifestyle choices and leisure activities. From dynamic working opportunities, medical cover, and parental leave (six months fully paid maternity leave and enhanced paternity/partner leave), to life assurance and season ticket loans, you can choose from a range of flexible benefits, designed to support your lifestyle and help you achieve a healthy work-life balance.

Training and development

With support from your manager and colleagues, you’ll also have access to a variety of training and development opportunities through The Academy. Covering a range of personal and professional skills, our courses enable you to develop an enjoyable and rewarding career.

Our commitment to inclusion

At Telegraph Media Group, we foster a diverse and inclusive workplace and we are committed to building a team that reflects a wide variety of skills, perspectives and backgrounds. We believe in equality of opportunity and welcome candidates from all backgrounds, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

We are proud to be a Level 3 Disability Confident Leader as part of the government’s Disability Confident Scheme. If you are disabled or have a long-term health condition and would like support in applying for any of our roles or if you require any reasonable adjustments in the recruitment process with us, please make us aware.

To find out more about Diversity, Inclusion and Belonging at Telegraph Media Group, and for more information on our purpose, beliefs, and people values, please visit our website.