Ecolab

Account Marketing (TSMC)

Ecolab  •  Taiwan, TW (Onsite)  •  1 day ago
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Job Description

Ecolab is seeking a Marketing Manager to help our customers meet their goals, differentiate Ecolab from our competition, and impact the achievement of our aggressive growth targets.

What’s in it For You:

  • The opportunity to take on some of the world’s most meaningful challenges, helping customers achieve clean water, safe food, abundant energy and healthy environments
  • The ability to make an impact and shape your career with a company that is passionate about growth
  • The support of an organization that believes it is vital to include and engage diverse people, perspectives and ideas to achieve our best

Key Responsibilities

Account-Based Marketing & Strategy

  • Own the end‑to‑end ABM strategy for TSMC, aligning marketing priorities to account revenue goals, technology roadmaps, and fab expansion plans
  • Translate TSMC’s business objectives (yield, uptime, sustainability, cost, water circularity) into clear, quantified value propositions
  • Develop multi‑year account marketing plans tied to node transitions, capacity expansions, and regional fab investments

Customer Engagement & Executive Narratives

  • Create executive‑level storytelling for TSMC leadership, including account value narratives, innovation roadmaps, and sustainability impact summaries
  • Support and package Technical Review Meetings (TRMs), executive workshops, and innovation briefings
  • Build customized content for C‑suite, fab leadership, and technical decision‑makers

Innovation & Growth Enablement

  • Partner with Product Marketing and R&D to deploy semiconductor innovations aligned to TSMC’s advanced node, water, and environmental needs
  • Support innovation prioritization using VOC, competitive insights, and value quantification
  • Assist with value‑based pricing models, ROI/TVD tools, and business case development for large‑scale adoption

Cross‑Functional Leadership

  • Serve as the marketing interface between global teams, Taiwan‑based stakeholders, and corporate account leadership
  • Align closely with Sales, ITCs, Finance, Strategy, and Supply Chain to ensure consistent account execution
  • Drive coordination across regional marketing, events, digital, and communications teams

Performance Tracking & Continuous Improvement

  • Track ABM effectiveness through pipeline influence, adoption metrics, and executive engagement outcomes
  • Continuously refine messaging and programs based on customer feedback and performance data

Required Qualifications

  • Bachelor’s degree required; MBA or technical degree strongly preferred
  • 7–10+ years of B2B marketing experience, preferably in semiconductors, electronics, advanced manufacturing, or capital equipment
  • Demonstrated success in account‑based marketing or strategic customer marketing
  • Strong ability to translate complex technical concepts into compelling customer value
  • Experience working with global / Asia‑based (Tawain) customers preferred
  • Proven cross‑functional leadership and stakeholder management skills

Preferred Experience

  • Direct experience supporting TSMC or Tier‑1/2 semiconductor manufacturers
  • Familiarity with fab operations, UPW/water systems, yield drivers, and sustainability metrics
  • Experience supporting executive engagements and customer discussions
Ecolab

About Ecolab

A trusted partner for millions of customers, Ecolab (NYSE:ECL) is a global sustainability leader offering water, hygiene and infection prevention solutions and services that protect people and the resources vital to life. Building on more than a century of innovation, Ecolab has annual sales of $16 billion, employs approximately 48,000 associates and operates in more than 170 countries around the world. The company delivers comprehensive science-based solutions, data-driven insights and world-class service to advance food safety, maintain clean and safe environments, and optimize water and energy use. Ecolab’s innovative solutions improve operational efficiencies and sustainability for customers in the food, healthcare, high tech, life sciences, hospitality and industrial markets.

For more Ecolab news and information, visit www.ecolab.com.

Industry
Chemicals & Materials
Company Size
10,000+ employees
Headquarters
St. Paul, MN
Year Founded
Unknown
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