Job Description

Requirements:

• Bachelor's degree required; Master's degree or MBA preferred.
• 6–8 years of FMCG sales experience, with strong exposure to IMT/LMT channel management and key account handling.
• Proven experience in managing modern trade accounts and delivering business targets.
• Strong understanding of trade promotions, category management, and in-store execution.
• Excellent negotiation, analytical, communication, and stakeholder management skills.
• Ability to work cross-functionally and identify growth opportunities through market insights.

Responsibilities:

• Manage and develop key IMT and LMT customers across Karachi and the South region.
• Achieve assigned targets related to volume, value, market share, and profitability.
• Develop and execute Joint Business Plans (JBPs) with key modern trade accounts.
• Ensure effective execution of trade activities, promotional campaigns, visibility standards, and category growth initiatives.
• Build strong customer relationships and negotiate commercial agreements and trade terms.
• Coordinate with supply chain, finance, and trade marketing teams to ensure smooth business operations.
• Conduct regular market visits to identify growth opportunities and improve in-store execution standards.