XPENG

【27届校招】私域运营培训生

XPENG  •  Guangzhou, CN (Onsite)  •  1 day ago
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Job Description

【27届校招】私域运营培训生
广州
正式
销售 - 销售管理
职位描述
1、工具策略与规划:负责销售私域(企微为中心)的运营规划与体系建设。深入理解区域销售团队在潜客获取、跟进、转化过程中的痛点,制定工具赋能的路线图;
2、产品化赋能与推广:熟悉私域工具产品逻辑,能将运营需求转化产品需求,并协同产品推动落地。主导新工具推广落地,包括制定推广策略、培训材料、操作手册及激励方案等;
3、区域运营支持与赋能:通过培训、反馈、挖掘提炼区域成功方法论,形成可复制的SOP与最佳实践,并在全国进行复制和推广,提升区域私域运营水平;
4、数据驱动与效果提升:建立私域线索管理与转化数据体系,通过数据分析定位问题,并提出针对性的优化方案。
职位要求
1、本科及以上学历,拥有数字化运营、销售赋能或私域运营相关实习经验优先,拥有销售企业微信生态的深度运营经验更优;
2、熟悉汽车行业为优,对行业环境、用户&竞品情况 业务场景有基本认识;
3、逻辑清晰缜密,数据敏感度较高,具备快速学习和数据分析能力,及时定位业务问题,并制定应对策略;
4、具备良好的沟通协作能力、优秀的规划力和执行力,能适应快节奏的工作环境,推动跨部门的项目合作。
投递
XPENG

About XPENG

XPeng is a leading Chinese Smart EV company that designs, develops, manufactures, and markets Smart EVs that appeal to the large and growing base of technology-savvy middle-class consumers. Its mission is to drive Smart EV transformation with technology and data, shaping the mobility experience of the future. In order to optimize its customers’ mobility experience, XPeng develops in-house its full-stack advanced driver-assistance system technology and in-car intelligent operating system, as well as core vehicle systems including powertrain and the electrical/electronic architecture. XPeng is headquartered in Guangzhou, China. In 2021, the Company established its European headquarters in Amsterdam, along with other dedicated offices in Copenhagen, Munich, Oslo, and Stockholm.The Company’s Smart EVs are mainly manufactured at its plant in Zhaoqing and Guangzhou,Guangdong province.

For more information, please visit https://heyxpeng.com.

Industry
Automotive & Mobility
Company Size
1,001-5,000 employees
Headquarters
Guangzhou, CN
Year Founded
2014
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