XPENG

【27届暑期】商业策略实习生

XPENG  •  Onsite  •  10 hours ago
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Job Description

【27届暑期】商业策略实习生
广州
实习
能源 / 矿产 / 环保 / 农林牧渔 - 职能 / 支持
27届暑期实习生项目(提供转正机会)
职位描述
1、根据市场趋势、用户需求和公司目标,策划吸引用户的充电优惠活动、会员日活动、节日活动等;
2、策划运营活动方案,包括活动规则、宣传文案、视觉素材等,并协调相关部门共同推进;
3、结合线上线下宣传渠道及资源,推动活动落地并达成既定目标,并收集用户反馈,评估活动效果,总结经验教训,为后续活动提供参考
4、持续思考洞察充电用户的场景化需求,探索与充电场景相适配的商业变现机会,推动落地验证并取得商业结果。
5、运用数据分析工具,对充电站点的运营数据、用户行为数据等进行深入分析。
职位要求
1、本科及以上学历,市场营销、数据分析或相关专业优先;
2、具备良好的沟通协调能力和团队合作精神,能够有效跨部门协作;熟练使用办公软件,具备一定的数据分析能力;
3、对平台化运营策略及商业模式探索兴趣强烈,并能主动关注和思考总结,对用户需求有良好的洞察力。
4、对新能源行业充满热情,愿意投身于绿色出行事业,有强烈的责任心和使命感。
投递
XPENG

About XPENG

XPeng is a leading Chinese Smart EV company that designs, develops, manufactures, and markets Smart EVs that appeal to the large and growing base of technology-savvy middle-class consumers. Its mission is to drive Smart EV transformation with technology and data, shaping the mobility experience of the future. In order to optimize its customers’ mobility experience, XPeng develops in-house its full-stack advanced driver-assistance system technology and in-car intelligent operating system, as well as core vehicle systems including powertrain and the electrical/electronic architecture. XPeng is headquartered in Guangzhou, China. In 2021, the Company established its European headquarters in Amsterdam, along with other dedicated offices in Copenhagen, Munich, Oslo, and Stockholm.The Company’s Smart EVs are mainly manufactured at its plant in Zhaoqing and Guangzhou,Guangdong province.

For more information, please visit https://heyxpeng.com.

Industry
Automotive & Mobility
Company Size
1,001-5,000 employees
Headquarters
Guangzhou, CN
Year Founded
2014
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