MOONTON GAMES

【2027届秋招】游戏用户洞察分析师

MOONTON GAMES  •  Onsite  •  8 hours ago
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Job Description

【2027届秋招】游戏用户洞察分析师
上海
正式
互联网 / 电子 / 网游
产品岗位
2027届秋季校园招聘
职位描述
1、持续洞察游戏市场与玩家变化,跟踪全球游戏市场趋势、品类演进、玩家需求变化与用户群体差异,沉淀对游戏行业底层规律的理解,为业务发现潜在机会、识别产品风险提供前瞻性支持;
2、基于定性与定量研究方法,围绕游戏玩法、系统设计、版本体验、玩家动机、用户分层、留存流失等议题开展研究,将市场与玩家声音转化为客观、全面、可执行的决策信息,助力产品体验持续优化;
3、综合问卷、访谈、可用性测试、行为数据、社区舆情、竞品表现等多维信息,进行系统分析与交叉验证,提炼具备业务价值的用户洞察、市场判断与产品建议;
4、面向产品、研发、发行、运营及管理决策团队,清晰表达研究发现与业务影响,协助团队识别优先级、制定优化方向,并推动研究结论在实际产品和业务场景中落地。
职位要求
1、深度热爱游戏,有志于投身游戏研发与用户体验研究事业;具备丰富的游戏经历,对至少一个或多个游戏品类有较深入理解,能够从玩家体验、系统设计和产品目标之间建立分析联系;
2、了解用户体验研究、市场研究、心理学、社会学、人机交互等相关理论与方法;熟悉定性定量等方法和工具者优先;
3、具备较强的信息整合与逻辑分析能力,能够从复杂、分散甚至矛盾的信息中提炼关键问题,建立清晰分析框架,并形成有证据支撑、具备业务指导意义的结论;
4、积极使用 AI 工具辅助研究、分析和表达,具备主动探索新工具、新方法的意愿;
5、关注全球游戏市场与海外玩家生态,具备英文外的其他外语工作能力者优先,有海外游戏社区观察、海外产品体验或跨文化研究经验者优先。
投递
MOONTON GAMES

About MOONTON GAMES

MOONTON Games was established in 2014 and headquartered in Shanghai, China; the video game company is known as one of the pioneers of MOBA Gaming, with millions of international fans worldwide.

Games and esports are part of our DNA and a way of life, and we are committed to nurturing the ecosystem to support our players and celebrate their talents. We have created several national leagues and award-winning tournaments, including the Mobile Legends: Bang Bang World Championship, MSC, and Mobile Legends: Bang Bang Professional League (MPL.

With more than 1,600 employees across various markets, such as China, Indonesia, Latin America, Malaysia, the Philippines, and Singapore, we offer a wealth of benefits to our hires, consisting of veteran gaming, esports professionals, fresh graduates, and even mid-career switches.

In MOONTON Games, you will experience an open working style with a flat structure.

We welcome all applicants passionate about gaming and esports to join us!

Industry
Unknown
Company Size
1,001-5,000 employees
Headquarters
Shanghai, CN
Year Founded
Unknown
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