BOKE Technology Co., Ltd

2026届秋招-运营策划(捕鱼)

BOKE Technology Co., Ltd  •  Onsite  •  5 days ago
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Job Description

2026届秋招-运营策划(捕鱼)
上海
正式
互联网 / 电子 / 网游
策划
职位描述
岗位职责
1. 商业化系统设计:负责游戏的商业化体系设计,包括但不限于付费点、货币系统、道具体系、礼包系统等的策划与迭代,确保玩法体验与商业变现的平衡;
2. 版本规划与收益策略:结合数据反馈和用户行为,制定各版本的商业化目标与收益方案,协同美术、程序等团队完成收入目标;
3. 付费活动与节奏策划:负责月度、季度节庆活动中商业化内容的策划与上线,包括通行证、限定礼包、充值返利等设计与落地执行;
4. 用户行为与数据分析:深入理解目标市场玩家行为与消费习惯,基于数据分析优化商业化内容策略,提升ARPPU、付费率与留存;
5. 竞品研究与趋势跟进:持续跟踪竞品的商业化动向,输出竞品分析报告,为团队提供创新灵感与策略依据;
职位要求
任职要求
1. 本科及以上学历
2. 逻辑性强、思维缜密,有良好的团队合作精神和沟通能力,工作认真负责
3. 责任心强,有良好的团队沟通协作能力和分析能力
4. 有休闲品类项目的研发及运营经验优先
5. 拥有休闲游戏深度体验及付费经验者优先
职位信息
团队介绍:
捕鱼大世界
投递
BOKE Technology Co., Ltd

About BOKE Technology Co., Ltd

Founded in 2010, based in Shanghai, Boke Technology Co., Ltd is an interactive entertainment company that has released more than 60 high-quality casual games, including Fish Hunter Champion, Roller Coaster Tycoon, etc. Our games have covered 200 countries and regions around the world with 500 million registered users and 40 million daily active users. At the same time, we have been awarded "Top 100 Chinese Internet Enterprises" for 6 consecutive years. In the future, we will actively promote the "Game+" concept, using game as the carrier to empower public welfare, medical care, education and other fields, let the game play more useful value to the society!

Industry
IT & Software
Company Size
201-500 employees
Headquarters
Shanghai, CN
Year Founded
2010
Website
boke.com
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