Job Description

Territory Manager – Orange County, CA

The primary responsibility of the Sales Territory Manager is to lead the launch and drive sales of an innovative interventional cardiovascular therapy within the assigned territory. This individual will be responsible for building clinical adoption, expanding account access, and increasing sales according to organizational objectives. The position reports directly to the Regional Sales Director.

Responsibilities (including but not limited to):

• Lead the launch of a novel, minimally invasive cardiovascular device into the market

• Develop territory launch strategies and business plans to maximize procedural adoption

• Navigate target account purchasing processes and value analysis committees by building internal champions and presenting a compelling clinical and economic value proposition

• Increase sales by developing new users and driving utilization among high-volume prescribers and interventionalists

• Collaborate with peers to share case experiences and solutions to common challenges; consistently meet or exceed territory sales objectives

• Participate in planning activities including therapy awareness programs, campaign development, and territory growth initiatives

• Build meaningful partnerships with key opinion leaders (KOLs) and high-volume specialists, converting clinical interest into commercial success

• Establish clinical confidence among new users, fellows, and staff through ongoing education and procedural support

• Set physician and staff expectations before, during, and after procedures, ensuring clinical and operational success

• Anticipate and address procedural challenges, coaching physicians and clinical staff through complex situations

• Leverage internal programs and tools to accelerate adoption among new and existing accounts

• Manage consignment inventory and monitor product shelf life and expiration within the territory

• Provide timely market intelligence to management and contribute to accurate forecasting and strategy development

• Negotiate key aspects of introducing and expanding access to new medical technology

• Deliver training and educational resources to physicians, administrators, and staff to facilitate adoption

• Clearly articulate the clinical and economic value proposition to stakeholders at all levels

• Guide new users through certification and onboarding processes

• Manage administrative responsibilities including scheduling, reporting, expense management, and travel logistics

• Maintain accurate, up-to-date information in the company CRM system

• Comply with all customer account policies and procedures

Requirements:

• Bachelor’s degree in science, business, or related field

• 7–10+ years of experience in interventional cardiology or similar device sales within complex hospital environments

• Proven success launching disruptive medical technologies and changing treatment paradigms

• Strong understanding of premium product positioning, with demonstrated success selling clinical and economic value and overcoming adoption barriers

• Experience working with diverse hospital stakeholders, including interventional cardiologists, cath lab staff, purchasing directors, and hospital administrators

• Comfortable presenting clinical and economic data and interpreting market trends for physicians and executives in a credible, data-driven manner

• Established relationships with key thought leaders in the interventional cardiology community

• Mastery of cardiovascular anatomy, physiology, and interventional procedures

• Comprehensive knowledge of interventional products and the competitive landscape within the field

• Demonstrated success working collaboratively across functions and in dynamic business conditions

• Experience delivering clinical training and procedural support for interventional physicians

• Strong organizational, planning, and execution skills with a passion for continual self-development and mission-driven work