NIO

营销策略资深产品经理-AI方向(北京)

NIO  •  Onsite  •  18 days ago
Expired
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Job Description

营销策略资深产品经理-AI方向(北京)北京社招全职产品 - 产品经理本科及以上7-10 年职位描述负责蔚来营销AI相关的策略产品工作,结合LLM、Agent技术设计AI营销策略,提升用户的全生命周期价值和转化效率。
深入挖掘一线销售场景,洞察销售场景和营销AI的匹配关系,探索在场景中的创新应用(包含但不限于营销内容生成、成交路径规划等),推动AI技术在产品侧的规模化落地。
结合A/B实验、用户反馈与行业趋势,与算法、工程、运营等团队紧密合作,高效推进产品迭代、落地和推广。
跟踪大模型、Agent技术进展,推动技术在产品侧的快速验证和应用,建立营销AI的核心竞争力。职位要求5年及以上互联网产品经验,有用户增长、策略产品、AI产品相关经验,熟悉大模型应用场景者优先;
深入理解大模型技术原理和边界,熟悉Agent技术框架,具备技术方案拆解和产品化能力;
具备敏锐的需求洞察能力和优秀的数据分析能力,有通过数据驱动解决问题和推动项目的经验;
优秀的沟通协作、执行及项目管理能力,强烈的责任心和项目驱动力,抗压能力强。 投递
NIO

About NIO

NIO is a pioneer and a leading company in the premium smart electric vehicle market. Founded in November 2014, NIO’s mission is to shape a sustainable and brighter future together. NIO aims to build a community starting with smart electric vehicles to share joy and grow together with users.

NIO designs, develops, jointly manufactures and sells premium smart electric vehicles, driving innovations in next-generation technologies in autonomous driving, digital technologies, electric powertrains and batteries. NIO differentiates itself through its continuous technological breakthroughs and innovations, such as its industry-leading battery swapping technologies, Battery as a Service, or BaaS, as well as its proprietary autonomous driving technologies and Autonomous Driving as a Service, or ADaaS.

NIO’s models for sale include the all-new smart electric flagship SUV ES8, the smart electric flagship coupe SUV EC7, the smart electric mid-large SUV ES7, the smart electric flagship sedan ET7, the all-new smart electric all-round SUV ES6, the all-new smart electric coupe SUV EC6, the smart electric mid-sized sedan ET5, and the smart electric tourer ET5T.

Industry
Unknown
Company Size
5,001-10,000 employees
Headquarters
Jiading, CN
Year Founded
Unknown
Website
nio.com
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