高级市场项目专员
马尼拉
社招
全职
职位 ID:A78033
职位描述
职位概述: 负责制定并执行整合营销策略,提升品牌知名度与产品曝光度,支持业务增长。主导从策略到落地的营销活动及产品上市,协调中国总部、区域团队及本地利益相关方,推动项目高效执行并达成业务目标。 主要职责: 制定并执行整合营销策略,提升品牌认知,推动产品可见度,支持业务增长。 主导端到端营销活动及产品上市,覆盖公关、社交媒体、KOL/达人、广告及线下活动。 与中国总部、区域团队及本地利益相关方协调,对齐营销优先级、时间节点与资源。 分析市场趋势、竞品动态及消费者洞察,识别机会并优化营销策略。 管理外部代理、供应商及活动预算,确保高质量、按时交付。 监控活动表现,评估KPI,优化营销活动以实现效果最大化。
职位要求
任职资格: 市场营销、传播、商业或相关专业本科及以上学历。 至少3年整合营销、品牌管理或产品营销经验,消费电子、快消或科技行业优先。 普通话和英语流利,具备出色的沟通与演示能力。 具备管理整合营销活动及产品上市的成功经验。 较强的项目管理、分析及跨职能协调能力。 熟悉数字营销、社交媒体、达人/KOL营销及消费者趋势。 适应力强,积极主动,能在快节奏、多元文化环境中工作。 优先条件: 有海外工作经验,有与中国跨国企业或区域团队合作经验。 有东南亚市场经验者优先;愿意外派菲律宾。
投递

Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.
Embracing our vision of “Make friends with users and be the coolest company in the users’ hearts”, Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.
Xiaomi is one of the world's leading smartphone companies. The company has also established the world’s leading consumer AIoT (AI+IoT) platform,reached 558 million smart devices connected to its platform (excluding smartphones,laptops and tablets) as of September 30 2022. Xiaomi products are present in more than 100 countries and regions around the world. In August 2022, Xiaomi was included in the Fortune Global 500 list for the fourth year in a row, ranking 266th. The company is the fastest-rising Chinese technology conglomerate during the four-year period.
Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.