投放策略专家
北京
全职
互联网 / 电子 / 网游
职位描述
职位描述 1、负责产品在国内市场的用户获取,深入了解广告投放机制、优化策略; 2、负责小说及短剧业务,根据业务目标制定不同投放策略;负责广告方案的策划和执行,跟踪广告数据,为最终投放ROI负责; 3、熟悉投放平台政策及流量变化,与媒体保持良好沟通,了解行业新的推广模式,评估并选择适合快手的新功能进行测试和投放; 4、理解目标市场美术及语言风格,把握受众心理,提出基于目标市场的平面、视频创意需求。
职位要求
任职要求 1、本科及以上学历,5年以上互联网运营岗位经验,有增长团队运营经验优先; 2、对广告渠道的流量分配原理和投放策略有着清晰的认知; 3、数据驱动,有数据分析经验,能深刻理解业务和数据之间的联系; 4、学习能力强,思维灵活,乐于挑战,善于主动发现问题解决问题。
投递

Founded in 2008, iReader Technology focuses on e-reading and value added service such as gaming and ads. We purchase, generate, edit, produce and manage digital contents, and then publish books on apps. All books in our bookstores are from legally authorized channels, such as Press, Copyright Organizations, Literature Websites, and our Partnered Writers. iReader captures #1 market share in many countries and areas including Mainland China, Hong Kong, Macao, Taiwan, Singapore, Malaysia, Korea, Russia and so on. iReader has also proprietarily launched e-reading tablets called "iReader" and "iReader Plus".