厨电产品经理
武汉
社招
全职
职位 ID:A36112
职位描述
1.独立负责烟灶或热水器类产品线全生命周期管理,涵盖产品战略规划、立项论证、上市落地及迭代优化;同步对接生态链合作企业,统筹外部资源保障品类业务推进。 2.深度解读公司整体战略与业务发展规划,核心参与所负责品类的战略制定,确保品类发展方向与公司目标高度对齐。 3.基于市场趋势、用户需求及竞品动态的深度分析,搭建端到端需求管理体系(含需求收集、优先级排序、需求文档输出),主导立项评审并推动立项决策落地。 4.协同用户研究团队,挖掘用户使用痛点与体验优化机会点,结合产品定位定义精准的产品解决方案,明确功能、性能及体验标准。 5.联动项目管理、销售与 GTM(上市推广)、研发与工业设计、制造与采购、品质管理及 ODM/OEM 供应商等跨职能团队,全程参与新品开发全流程(从产品概念批准到量产),把控进度与质量,确保量产产品完全符合初始需求定义。 6.配合销售和市场团队,输出产品核心物料(如产品站、卖点手册、培训资料),协同制定上市推广策略,助推产品顺利铺货与市场渗透。 7.监控产品市场表现与用户之声,定期分析销量、利润、用户反馈等数据,提出生命周期管理决策(如迭代、降价、退市),对经营结果全权负责,保障产品商业成功。
职位要求
1.5 年以上自主品牌厨电、智能硬件产品 / 研发 / 企划从业经验,有烟灶或热水器或燃气品类产品和研发经验者优先; 2.对用户研究、需求调研有深入理解和实战经验,能独立输出用户需求分析报告; 3.熟悉厨电行业全链条价值链(市场 - 研发 - 供应链 - 销售)、供应链资源、核心技术及发展趋势,能结合产业实际制定品类规划; 4.优秀的逻辑与批判性思维,善于通过数据分析支撑决策,具备产品需求文档(PRD)、产品卖点手册等核心物料的撰写能力及较好的演讲表达能力; 5.能积极主动开展工作,跨部门沟通协调能力极强,责任心强、执行力强,具备以商业成功为目标的结果导向意识。
投递

Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.
Embracing our vision of “Make friends with users and be the coolest company in the users’ hearts”, Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.
Xiaomi is one of the world's leading smartphone companies. The company has also established the world’s leading consumer AIoT (AI+IoT) platform,reached 558 million smart devices connected to its platform (excluding smartphones,laptops and tablets) as of September 30 2022. Xiaomi products are present in more than 100 countries and regions around the world. In August 2022, Xiaomi was included in the Fortune Global 500 list for the fourth year in a row, ranking 266th. The company is the fastest-rising Chinese technology conglomerate during the four-year period.
Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.