市场营销经理/资深经理
广州
全职
营销服板块
职位描述
1、 负责协助推进新车及营销专项的区域营销策略及规划,并拉通区域及终端实施落地,提升区域声量开口及助销; 2、 负责区域营销项目在终端市场的落地执行管理,分析营销活动表现,持续优化营销行动规划及管理机制,提升营销效率和ROI; 3、 负责区域的市场板块对接及赋能,如大区月度营销计划/执行/复盘、优秀案例平台搭建、新人/新店市场培训等; 4、 负责行业及竞品的区域市场策略及行动的信息捕捉、分析; 5、 其他终端营销相关工作支持及管理。
职位要求
1、 本科及以上学历,市场营销、工商管理或相关专业; 2、 3年以上从业经验,有新能源相关营销经验优先; 3、 良好的沟通能力以及数据分析能力和项目管理能力; 4、 实干、抗压力强,能适应快速响应节奏。
投递

XPeng is a leading Chinese Smart EV company that designs, develops, manufactures, and markets Smart EVs that appeal to the large and growing base of technology-savvy middle-class consumers. Its mission is to drive Smart EV transformation with technology and data, shaping the mobility experience of the future. In order to optimize its customers’ mobility experience, XPeng develops in-house its full-stack advanced driver-assistance system technology and in-car intelligent operating system, as well as core vehicle systems including powertrain and the electrical/electronic architecture. XPeng is headquartered in Guangzhou, China. In 2021, the Company established its European headquarters in Amsterdam, along with other dedicated offices in Copenhagen, Munich, Oslo, and Stockholm.The Company’s Smart EVs are mainly manufactured at its plant in Zhaoqing and Guangzhou,Guangdong province.
For more information, please visit https://heyxpeng.com.