AGIBOT

产品营销经理(品牌社媒方向)

AGIBOT  •  Onsite  •  3 hours ago
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Job Description

产品营销经理(品牌社媒方向)

上海、深圳

全职

职位描述

  1. 负责产品的社交平台形象设计,持续洞察并分析业界竞品以及口碑运营动作、效果,结合用户反馈和数据表现,明确产品IP以及差异化宣传策略; 2. 制定国内及海外口碑传播策略并推动方案落地,规划传播矩阵及传播节奏,建立与核心媒体的合作关系、联动KOL/KOC,优化多平台内容分发策略,推动策略/活动落地,通过打造口碑爆点形成产品IP及传播记忆点; 3. 持续挖掘产品宣传机会点,主导产品故事、产品技术解读、用户案例等内容创作,与业务部门紧密互动,了解业务变化,确保核心服务传播点及时、有效; 4. 建立口碑效果评估方法,明确指标体系,通过传播活动效果分析复盘,筛选高ROI内容类型持续提升口碑传播效果。

职位要求

  1. 本科及以上学历,具备5年以上头部品牌/互联网公司产品营销和媒体运营经验,有成功的品牌传播项目经验,科技/消费电子行业经验优先; 2. 具有实战应用经验、熟悉社媒主阵地的传播玩法及工具使用,能制定整合传播方案; 3. 具备敏锐的热点捕捉能力和创意策划能力,有网感,擅长UGC运营、社媒用户运营,擅于将服务价值转化为传播记忆点; 4. 出色的英文沟通和写作能力

投递

AGIBOT

About AGIBOT

AGIBOT is an Embodied AI foundation model company developing both the intelligence layer and the corresponding robotic embodiments needed to bring general intelligence into the physical world. Founded in 2023, AGIBOT is building a full-stack Embodied AI platform across foundation models, data infrastructure, simulation, robotic hardware, and deployment. AGIBOT’s “Three Intelligences in One” architecture integrates Locomotion Intelligence, Interaction Intelligence, and Manipulation Intelligence into a unified embodied system. AGIBOT’s portfolio spans humanoid robots, quadrupeds, dexterous systems, and commercial cleaning solutions. In March 2026, AGIBOT announced that its 10,000th robot had rolled off the production line.

Industry
Manufacturing & Production
Company Size
201-500 employees
Headquarters
Shanghai, CN
Year Founded
Unknown
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