内容营销岗(口碑)
深圳
社招
全职
职位描述
负责抖音、小红书口碑内容矩阵--按周输出选题与节奏,提升内容声量; 管理供应商与KOC资源:账号审核、内容合规、进度与结算考核,持续扩容资源 把控内容质量,将产品卖点翻译成用户语言; 与投放协作筛选优质内容,提升曝光互动效率; 按周复盘内容表现与竞争态势,迭代选题与投放策略,沉淀爆款方法论。
职位要求
具备 2-3年市场/内容营销相关经验,操盘过行业TOP品牌的长线口碑体系,有个人主责且成果突出的口碑项目案例,能够独立推进项目落地并对结果负责; 熟悉小红书、抖音、B站等口碑场域的差异化打法,能够结合平台特性精准选择渠道、制定内容节奏,并把控整体内容方向; 拥有较强的供应商及外部资源整合能力(KOC/KOL账号池、MCN/媒介资源); 目标导向明确,执行力强,对数据敏感,具备良好的抗压能力,能够在多项目并行的情况下高效推进工作
投递

At Insta360, we think bold—pushing boundaries to capture life's most incredible moments. From jaw-dropping action shots to cinematic storytelling, we equip creators with award-winning products like Insta360 Ace Pro 2, X5, GO 3S, Link 2, Flow 2 Pro, and Pro 2.
Founded in 2015 with a mission to help people better capture and share their lives, Insta360 has gone from being a college student's dream to a global innovator of 360 cameras, action cameras, and AI-powered imaging tools.
Insta360 products are trusted by a thriving community of over 5 million creators to deliver immersive experiences in filmmaking, real estate, education, entertainment, tourism, journalism and more.
Follow us for:
- Product launches and updates, from cutting-edge hardware to industry-leading software.
- Industry insights on 360 video, filmmaking, and the future of content creation.
- Behind-the-scenes stories from global creators, partners, and the Insta360 team.