新媒体运营
上海
社招
全职
用户与服务 - 市场与传播
本科及以上
5-7 年
职位描述
1、负责区域直播运营策略的制定与执行监控，对区域直播内容、线索量及转化率负责。 2、负责区域直播的体系建设，通过流程、机制、系统实现全体系人员的能力跃迁。 3、直营体系主播的赋能支持，推动区域主播直播能力全方位系统性提升。 4、负责官号运营服务商的管理与闭环，确保直播与短视频的质量、节奏与获客数据闭环。
职位要求
1、3年以上新媒体运营经验，有直播运营和服务商管理经验优先。 2、对汽车热爱，通过洞察用户需求，向用户精准传达产品价值。 3、对数据敏感，逻辑清晰，能从数据中定位问题并推动解决。 4、有实操经验，能亲自下场、能授人以渔，而非只会下发规范要求。 加分项： 1、本身有直播实操经验，了解主播话术、直播节奏、短视频玩法。 2、有直营或经销商体系的新媒体业务管理经验。 3、对新能源/汽车行业有认知和热情。 4、积极拥抱AI，将AI切实的运用在工作中，提升工作效率。
投递
NIO is a pioneer and a leading company in the premium smart electric vehicle market. Founded in November 2014, NIO’s mission is to shape a sustainable and brighter future together. NIO aims to build a community starting with smart electric vehicles to share joy and grow together with users.
NIO designs, develops, jointly manufactures and sells premium smart electric vehicles, driving innovations in next-generation technologies in autonomous driving, digital technologies, electric powertrains and batteries. NIO differentiates itself through its continuous technological breakthroughs and innovations, such as its industry-leading battery swapping technologies, Battery as a Service, or BaaS, as well as its proprietary autonomous driving technologies and Autonomous Driving as a Service, or ADaaS.
NIO’s models for sale include the all-new smart electric flagship SUV ES8, the smart electric flagship coupe SUV EC7, the smart electric mid-large SUV ES7, the smart electric flagship sedan ET7, the all-new smart electric all-round SUV ES6, the all-new smart electric coupe SUV EC6, the smart electric mid-sized sedan ET5, and the smart electric tourer ET5T.
