MOONTON GAMES

【发行】创意营销

MOONTON GAMES  •  Onsite  •  2 hours ago
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Job Description

【发行】创意营销
上海
互联网 / 电子 / 网游
发行岗位
职位描述
1、完成版本创意事件/核心内容输出,以事件品质/视频完播或案例维度作为评估,以内容完播/口碑/行业高标准为目的。
2、负责产品节点创意统筹,完成节点创意方案撰写、资源协调、专业跟进、效果复盘。
3、基于对产品玩家洞察,输出品宣创意规划及推进方案落地,服务节点品牌营销宣发物料目标。并根据市场用户反馈及数据验证等成果,持续优化提升创意形式和内容。
4、产出清晰创意统筹规划,把控好承接物料创意内容品质,周期健康,协作高效,进度同步,卡点解决,推进全案交付落地。
5、长期维护内、外部合作执行资源,提升整体服务质量及效率,沉淀标杆案例。
职位要求
1、3年以上游戏行业的品牌创意营销经验,或5年以上广告行业游戏客户经验。
2、具备独立完成创意全案的能力,能基于项目信息对产品/玩家进行洞察,并输出完整的的、符合项目目标的营销创意概念、核心事件、核心物料(tvc,pv,kv等)。
3、有美术执行能力(ps,ai,剪辑,后期等;)。
4、有丰富的市场发行经验,对游戏发行有清晰的认知逻辑和思路,对游戏数据有基础的敏感度。
投递
MOONTON GAMES

About MOONTON GAMES

MOONTON Games was established in 2014 and headquartered in Shanghai, China; the video game company is known as one of the pioneers of MOBA Gaming, with millions of international fans worldwide.

Games and esports are part of our DNA and a way of life, and we are committed to nurturing the ecosystem to support our players and celebrate their talents. We have created several national leagues and award-winning tournaments, including the Mobile Legends: Bang Bang World Championship, MSC, and Mobile Legends: Bang Bang Professional League (MPL.

With more than 1,600 employees across various markets, such as China, Indonesia, Latin America, Malaysia, the Philippines, and Singapore, we offer a wealth of benefits to our hires, consisting of veteran gaming, esports professionals, fresh graduates, and even mid-career switches.

In MOONTON Games, you will experience an open working style with a flat structure.

We welcome all applicants passionate about gaming and esports to join us!

Industry
Unknown
Company Size
1,001-5,000 employees
Headquarters
Shanghai, CN
Year Founded
Unknown
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