XPENG

内容运营编辑实习生

XPENG  •  Guangzhou, CN (Onsite)  •  1 day ago
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Job Description

内容运营编辑实习生
广州
实习
生产 / 制造 / 加工 - 汽车销售与服务
职位描述
岗位职责:
1、围绕品牌营销主题、网络热点,使用工具制作社媒图文/视频素材,实现良好的传播效果;
2、持续跟踪抖音、小红书等平台的内容趋势与热门玩法,收集爆款案例,定期整理更新素材参考库
3、完成内容多渠道分发,定期统计内容数据(播放量、互动量等),追踪并复盘内容效果
4、梳理日常工作中的问题,提出可落地的优化建议,持续提升效率
职位要求
任职要求:
1、本科及以上学历,熟悉抖音、小红书等主流社媒平台的内容生态与流量逻辑,深度平台用户优先
2、文案功底扎实,擅长撰写吸睛标题与高互动性文案,能配合画面 / 图片打造爆款内容
3、熟悉汽车行业者优先,对主流汽车品牌、车型有一定认知
4、有 AI 创作工具(AI 文案、AI 绘图等)使用经验优先,能熟练运用 AI 产出内容
5、每周可全职到岗 5 天
投递
XPENG

About XPENG

XPeng is a leading Chinese Smart EV company that designs, develops, manufactures, and markets Smart EVs that appeal to the large and growing base of technology-savvy middle-class consumers. Its mission is to drive Smart EV transformation with technology and data, shaping the mobility experience of the future. In order to optimize its customers’ mobility experience, XPeng develops in-house its full-stack advanced driver-assistance system technology and in-car intelligent operating system, as well as core vehicle systems including powertrain and the electrical/electronic architecture. XPeng is headquartered in Guangzhou, China. In 2021, the Company established its European headquarters in Amsterdam, along with other dedicated offices in Copenhagen, Munich, Oslo, and Stockholm.The Company’s Smart EVs are mainly manufactured at its plant in Zhaoqing and Guangzhou,Guangdong province.

For more information, please visit https://heyxpeng.com.

Industry
Automotive & Mobility
Company Size
1,001-5,000 employees
Headquarters
Guangzhou, CN
Year Founded
2014
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