Li Auto

小红书平台运营经理

Li Auto  •  Onsite  •  4 days ago
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Job Description

小红书平台运营经理
北京
全职
智能制造 / 工业互联网 / 工业自动化
职位描述
1.围绕抖音/小红书平台开展获客运营,通过在平台策划内容/活动/话题等形式获取曝光量,并最终带来线索的获取
2.负责理想汽车传播矩阵的经营,通过经营社交媒体平台提升理想汽车声量,了解矩阵账号运营状况,形成复盘分析报告,指引业务迭代
3.孵化体系头部账号,通过筛选体系内种子账号并进行冷启动,外加赛马与带教等方式最终孵化出体系MCN矩阵账号
4.与各省区的销售团队密切合作,提供运营支持,定期与各省区沟通,了解当地市场情况和需求,调整运营策略
职位要求
1.本科及以上学历,5年以上新媒体运营经验,抖音/小红书平台运营经验优先
2.有较强的创新意识与文案能力/有IP账号孵化经验
3.具备较强洞察力,沟通协同及推动力,擅于分析和解决问题
4.有责任心,有担当,自驱力强
投递
Li Auto

About Li Auto

Founded on July. 1, 2015, Li Auto's brand mission is to "Be Proactive, Change the World".

We are dedicated to providing families with safer, more comfortable, and more convenient smart EVs through breakthrough innovations in products, technologies, and business models. By Oct. 18, 2024, Li Auto achieved the milestone of one million vehicle deliveries in just 58 months, setting a new record for the fastest one million deliveries in China's luxury car market.

We see cars evolving from transportation in the Industrial Age into spatial robots in the age of AI. And we fuse the physical and digital worlds through AI, turning limited car space into infinite experiences. Our goal isn't just to transform the automotive industry through cutting-edge AI technologies, but also bring the benefits of AI to every family.

Join us in pushing growth boundaries and realizing our vision of "To Become a World-Leading Embodied AI Enterprise."!

Industry
Automotive & Mobility
Company Size
1,001-5,000 employees
Headquarters
Beijing, CN
Year Founded
2015
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