Li Auto

用户体验运营经理

Li Auto  •  Onsite  •  4 days ago
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Job Description

用户体验运营经理
北京
全职
智能制造 / 工业互联网 / 工业自动化
职位描述
1)体验管理体系搭建:搭建理想汽车营销服全链路体验管理体系,包括体验模型、评估、改善、绩效、运营端到端闭环。
2)用户研究:基于用户旅程与用户洞察,结合业务流程,设计体验指标体系,确保体验与经营的正向关系。
3)体验收集:设计场景化的体验数据收集方式,融合多元数据,确保数据质量与时效性。
4) 体验诊断:诊断营销服体验问题,识别改进优先级,提出可落地的改善策略。
5)体验考核:设计合理的体验考核体系和激励体系,推动营销服领域正向提升用户体验,改善经营。
6)体验专项:孵化体验专项,和业务伙伴共同改善体验,落地经营提升。
7)体验数字化:沉淀 CEM 数字化平台,AI 平台,业务提效。
职位要求
1)零售行业体验管理经验 10 年。
2)用户研究,体验设计能力强。
3)实操过体验闭环,包括绩效设计和正向运营。
4)懂汽车营销服加分。
投递
Li Auto

About Li Auto

Founded on July. 1, 2015, Li Auto's brand mission is to "Be Proactive, Change the World".

We are dedicated to providing families with safer, more comfortable, and more convenient smart EVs through breakthrough innovations in products, technologies, and business models. By Oct. 18, 2024, Li Auto achieved the milestone of one million vehicle deliveries in just 58 months, setting a new record for the fastest one million deliveries in China's luxury car market.

We see cars evolving from transportation in the Industrial Age into spatial robots in the age of AI. And we fuse the physical and digital worlds through AI, turning limited car space into infinite experiences. Our goal isn't just to transform the automotive industry through cutting-edge AI technologies, but also bring the benefits of AI to every family.

Join us in pushing growth boundaries and realizing our vision of "To Become a World-Leading Embodied AI Enterprise."!

Industry
Automotive & Mobility
Company Size
1,001-5,000 employees
Headquarters
Beijing, CN
Year Founded
2015
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