Li Auto

车主运营经理

Li Auto  •  Onsite  •  4 days ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

车主运营经理
北京
全职
互联网 / 电子 / 网游
职位描述
1.策略制定:基于运营现状及内外感知,通过优化用户全生命周期运营系统、推广活动,激励机制、省区运营能力赋能,流程优化等,制定销售端用户运营策略方向。
2.目标管理:负责理想汽车销售端用户运营,对用户商机目标负责;即时追踪车主推荐及复购商机获取进度,基于数据探寻潜在机会点,提升商机的获取效率与质量,扩大业务开口。
3.用户精细化运营:结合用户行为及画像进行用户分层,完善精准营销模型,分析并把握运营机会点,为用户分层运营策略提供层级指引。
4.业务赋能:通过销售各省区用户基盘情况,构建基于车主全生命周期关键业务节点的自动化运营思路,构建持续稳定的获客渠道。
职位要求
1. 本科及以上学历,3-5年以上互联网/车企运营经验,有KOC、KOL,社区、社群成功运营经验优先。
2. 具备大规模用户运营经验,对用户增长、用户分层有清晰的方法和思路,可独立输出完整的用户运营方案。
3. 掌握用户运营数据分析理论知识和用户获客逻辑体系,熟悉各大主流车企业务节奏及行业形态,具备制定用户运营玩法/权益迭代/自动化运营的能力。
4. 出色的沟通表达能力,自驱能力强,有强烈的责任心,能够跨组织协同和整合多方资源。
投递
Li Auto

About Li Auto

Founded on July. 1, 2015, Li Auto's brand mission is to "Be Proactive, Change the World".

We are dedicated to providing families with safer, more comfortable, and more convenient smart EVs through breakthrough innovations in products, technologies, and business models. By Oct. 18, 2024, Li Auto achieved the milestone of one million vehicle deliveries in just 58 months, setting a new record for the fastest one million deliveries in China's luxury car market.

We see cars evolving from transportation in the Industrial Age into spatial robots in the age of AI. And we fuse the physical and digital worlds through AI, turning limited car space into infinite experiences. Our goal isn't just to transform the automotive industry through cutting-edge AI technologies, but also bring the benefits of AI to every family.

Join us in pushing growth boundaries and realizing our vision of "To Become a World-Leading Embodied AI Enterprise."!

Industry
Automotive & Mobility
Company Size
1,001-5,000 employees
Headquarters
Beijing, CN
Year Founded
2015
Social Media