Li Auto

异业合作渠道运营

Li Auto  •  Onsite  •  4 days ago
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Job Description

异业合作渠道运营
北京
全职
文娱 / 广告 / 媒体 / 艺术
职位描述
岗位介绍
随着用户触点的持续多元化,我们正在系统建设电商、出行、二手车等跨行业获客渠道矩阵。本岗位将负责现有异业合作渠道的深度运营与提效,同时挖掘并孵化具备获客潜能的新合作方向,是一个兼顾执行落地与渠道开拓的综合型运营角色。
核心职责
渠道运营与费效管理:负责电商、出行、二手车等异业合作渠道的日常投放运营,建立分层管理机制,对线索量及费效目标承担端到端责任,定期评估渠道效果并持续优化
新渠道挖掘与落地:系统梳理跨行业流量平台的获客潜力,独立主导新渠道商务洽谈、合作模式设计与测试方案制定,完成从0到1的渠道冷启动,沉淀可复用的落地SOP
供应商关系管理:作为公司与合作平台的核心对接人,管理供应商日常关系,推进合同签署、费用结算、账期管理及突发问题响应,争取优质平台资源
内部协同与复盘:与跨部门团队高效协作,参与目标拆解与月度复盘,输出渠道经营分析报告,推动异业合作方法论的体系化建设
职位要求
任职要求
5年以上线上渠道运营经验,有汽车垂媒或其他大型媒体供应商完整对接经验,熟悉平台合作全流程
有电商(抖音生服/京东/淘宝等)、出行(滴滴/高德/航空等)、二手车(瓜子等)平台合作或运营经验者优先
熟悉多种结算模式,具备清晰的线索质量与费效管理意识
具备从0到1的渠道孵化能力,有独立推进跨公司合作项目的成功案例
沟通协调能力强,逻辑清晰,能高效整合内外部资源,适应快节奏、高目标导向的工作环境
投递
Li Auto

About Li Auto

Founded on July. 1, 2015, Li Auto's brand mission is to "Be Proactive, Change the World".

We are dedicated to providing families with safer, more comfortable, and more convenient smart EVs through breakthrough innovations in products, technologies, and business models. By Oct. 18, 2024, Li Auto achieved the milestone of one million vehicle deliveries in just 58 months, setting a new record for the fastest one million deliveries in China's luxury car market.

We see cars evolving from transportation in the Industrial Age into spatial robots in the age of AI. And we fuse the physical and digital worlds through AI, turning limited car space into infinite experiences. Our goal isn't just to transform the automotive industry through cutting-edge AI technologies, but also bring the benefits of AI to every family.

Join us in pushing growth boundaries and realizing our vision of "To Become a World-Leading Embodied AI Enterprise."!

Industry
Automotive & Mobility
Company Size
1,001-5,000 employees
Headquarters
Beijing, CN
Year Founded
2015
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