XPENG

海外媒介投放专员/主管

XPENG  •  Onsite  •  5 days ago
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Job Description

海外媒介投放专员/主管
广州
全职
海外业务板块
职位描述
岗位职责:
1.根据国际业务目标和公司营销大方向,制定总部层面的效果营销策略,充分协同区域中台和国家制定、落实效果投放计划。
2.管理海外媒介供应商,针对各国投放效果进行统筹分析,制定通用性的优化策略和投放标准。
3.与网站、营销运营团队充分协同,优化数字营销旅程体验。
任职要求:
1.至少5-7年以上海外效果营销经验,熟悉海外主要媒介渠道和媒介投放运作,跨国跨区域经验优先
2.优秀的数据分析能力,对于数据洞察、归因分析、具备A/B test实践经验
3.优秀的英文沟通能力,可与多国家团队顺畅沟通
4.有海外生活或工作经验更佳
职位要求
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投递
XPENG

About XPENG

XPeng is a leading Chinese Smart EV company that designs, develops, manufactures, and markets Smart EVs that appeal to the large and growing base of technology-savvy middle-class consumers. Its mission is to drive Smart EV transformation with technology and data, shaping the mobility experience of the future. In order to optimize its customers’ mobility experience, XPeng develops in-house its full-stack advanced driver-assistance system technology and in-car intelligent operating system, as well as core vehicle systems including powertrain and the electrical/electronic architecture. XPeng is headquartered in Guangzhou, China. In 2021, the Company established its European headquarters in Amsterdam, along with other dedicated offices in Copenhagen, Munich, Oslo, and Stockholm.The Company’s Smart EVs are mainly manufactured at its plant in Zhaoqing and Guangzhou,Guangdong province.

For more information, please visit https://heyxpeng.com.

Industry
Automotive & Mobility
Company Size
1,001-5,000 employees
Headquarters
Guangzhou, CN
Year Founded
2014
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