XPENG

平台合作专员/主管

XPENG  •  Onsite  •  4 days ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

平台合作专员/主管
广州
全职
营销服板块
职位描述
岗位职责:
1. 聚焦抖音、微博、小红书等流量平台,根据品牌/车型传播需求拟定投放策略,估算投放成本及收益,按质按量完成传播目标要求;
2. 明确素材需求,把控广告素材创意优化和走向;
3. 投放数据数据监测与分析;
4. 完成媒体渠道的项目验收等工作,含供应商结算验收;
5. 建立、保持与媒体平台的良好关系;
6. 搜集、整理和分析各种市场信息,及时了解、总结市场行业反馈;
7. 学习与研究媒体生态多方面功能与运营玩法。
任职要求
1. 统招本科及以上学历,3年以上互联网广告媒介相关工作经验(汽车3C行业优先);
2. 熟悉各主流媒体平台广告生态运作、投放流程、自然流量运营,包括不限于合约广告、竞价广告、达人/KOC及直播内容投流;
3. 擅长媒介数据分析、媒体策略、广告效果评估等相关工作;
4. 有较好的沟通及应变能力、有踏实的工作态度与良好的团队协作精神;
5. 熟练运用office办公软件。
职位要求
--
投递
XPENG

About XPENG

XPeng is a leading Chinese Smart EV company that designs, develops, manufactures, and markets Smart EVs that appeal to the large and growing base of technology-savvy middle-class consumers. Its mission is to drive Smart EV transformation with technology and data, shaping the mobility experience of the future. In order to optimize its customers’ mobility experience, XPeng develops in-house its full-stack advanced driver-assistance system technology and in-car intelligent operating system, as well as core vehicle systems including powertrain and the electrical/electronic architecture. XPeng is headquartered in Guangzhou, China. In 2021, the Company established its European headquarters in Amsterdam, along with other dedicated offices in Copenhagen, Munich, Oslo, and Stockholm.The Company’s Smart EVs are mainly manufactured at its plant in Zhaoqing and Guangzhou,Guangdong province.

For more information, please visit https://heyxpeng.com.

Industry
Automotive & Mobility
Company Size
1,001-5,000 employees
Headquarters
Guangzhou, CN
Year Founded
2014
Social Media