NIO

车型营销内容运营实习生

NIO  •  Onsite  •  4 hours ago
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Job Description

车型营销内容运营实习生
上海
实习
用户与服务 - 运营管理
职位 ID:A84757
职位描述
工作地点:上海闵行区漕河泾科技绿洲
你将参与:
1.活动创意策划:参与负责车型活动专项的策划和落地,包括文案撰写、素材整理、数据复盘等全流程支持;
2.社区内容运营:负责公司各业务线传播内容收集、管理与运营,包含但不限于海报、视频、H5等产品形态,对内容文案有自己的见解,能够独立完成优质内容素材的制作;
3.APP产品运营:基于页面&活动专项,日常跟踪核心数据,协助制作数据报表,定位产品问题并提出优化建议,协助完成BRD的撰写和需求推进的落地执行工作;
4.用户分析与行业研究:分析用户行为及心理,结合数据反馈,进行素材文案的迭代及优化;关注行业发展动向与用户喜好,定期搜集同行广告素材进行比较分析。
你会收获:
1、丰富的跨部门沟通机会以及团队协作能力的学习机会,一份发展综合能力象限的机会;
2、深度了解和参与头部新能源汽车行业产品、服务、用户全流程的内容生产和运营经验;
3、一个氛围超好的团队:年轻热情、平等尊重,一起分享欢乐,共同成长;
4、200元/天的实习津贴。
职位要求
岗位要求:
1、本科及以上学历,专业不限;大三或研二为佳,每周保证5天到岗,实习6个月以上;
2、工作认真有耐心,具有良好的沟通能力和表达能力,有较好的团队融入感;
3、注重细节,善于思考,有设计原则和审美品味,熟练掌握PS/Figma/Al/AE等设计软件为佳;
4、熟悉和热爱新能源行业,对主流汽车品牌有自己的见解和洞察,对蔚来app和社区内容有一定熟悉度。
投递
NIO

About NIO

NIO is a pioneer and a leading company in the premium smart electric vehicle market. Founded in November 2014, NIO’s mission is to shape a sustainable and brighter future together. NIO aims to build a community starting with smart electric vehicles to share joy and grow together with users.

NIO designs, develops, jointly manufactures and sells premium smart electric vehicles, driving innovations in next-generation technologies in autonomous driving, digital technologies, electric powertrains and batteries. NIO differentiates itself through its continuous technological breakthroughs and innovations, such as its industry-leading battery swapping technologies, Battery as a Service, or BaaS, as well as its proprietary autonomous driving technologies and Autonomous Driving as a Service, or ADaaS.

NIO’s models for sale include the all-new smart electric flagship SUV ES8, the smart electric flagship coupe SUV EC7, the smart electric mid-large SUV ES7, the smart electric flagship sedan ET7, the all-new smart electric all-round SUV ES6, the all-new smart electric coupe SUV EC6, the smart electric mid-sized sedan ET5, and the smart electric tourer ET5T.

Industry
Unknown
Company Size
5,001-10,000 employees
Headquarters
Jiading, CN
Year Founded
Unknown
Website
nio.com
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