NIO

资深技术营销策略

NIO  •  Onsite  •  3 hours ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

资深技术营销策略
上海
社招
全职
职能与支持 - 战略及业务规划
本科及以上
7-10 年
职位描述
1、完成深度的内部、外部分析、同时对竞争环境、市场环境及趋势、舆情有一定的判断,并识别机会点和挑战点、进攻项和防守项;
2、对智能产品和整车技术有极强的兴趣、愿意主动学习、和工程研发产品泡在一起;
3、制定基于整车技术的整体营销策略,如整体营销策略输出、关键成功要素、关键行动计划及策略实施节奏;
4、创新营销策略输出,深度感知市场的发展及创新,提出营销制胜策略,并推进落地实现;
5、主导创新的展现形式,可以还原用户视角,用朴实的语言,创新的场景演绎,表现产品能力和技术高度。
职位要求
1、全日制本科及以上学历优先;
2、6年以上产品、技术营销、市场策略规划相关工作,有汽车行业相关经验为佳;
3、有较强的商业敏锐度、深度思考能力,数据洞察力、以及营销策略方案建议能力;
4、优秀的跨部门沟通能力,执行力,自驱力;
5、熟练的英语书面和口语表达能力,可作为工作语言。
投递
NIO

About NIO

NIO is a pioneer and a leading company in the premium smart electric vehicle market. Founded in November 2014, NIO’s mission is to shape a sustainable and brighter future together. NIO aims to build a community starting with smart electric vehicles to share joy and grow together with users.

NIO designs, develops, jointly manufactures and sells premium smart electric vehicles, driving innovations in next-generation technologies in autonomous driving, digital technologies, electric powertrains and batteries. NIO differentiates itself through its continuous technological breakthroughs and innovations, such as its industry-leading battery swapping technologies, Battery as a Service, or BaaS, as well as its proprietary autonomous driving technologies and Autonomous Driving as a Service, or ADaaS.

NIO’s models for sale include the all-new smart electric flagship SUV ES8, the smart electric flagship coupe SUV EC7, the smart electric mid-large SUV ES7, the smart electric flagship sedan ET7, the all-new smart electric all-round SUV ES6, the all-new smart electric coupe SUV EC6, the smart electric mid-sized sedan ET5, and the smart electric tourer ET5T.

Industry
Unknown
Company Size
5,001-10,000 employees
Headquarters
Jiading, CN
Year Founded
Unknown
Website
nio.com
Social Media