Zhi-tech Group

商业产品运营(广告)

Zhi-tech Group  •  Onsite  •  1 day ago
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Job Description

商业产品运营(广告)
北京
全职
运营 - 产品运营
职位描述
所属部门:什么值得买app事业部-商业化销售中心-商业产品运营部
1. 负责什么值得买APP商业产品(品牌广告、效果广告、CPS等)的运营工作,通过数据分析、策略优化、活动设计等手段,提升产品收入与使用率。
2. 开展市场、客户及竞品调研,输出洞察报告;深入了解市场动态,能够对客户需求深入分析,具备定价能力,建立流量/收入/转化漏斗,输出定价、投放机制等迭代需求。
3. 结合客户经营场景,协助产研明确解决方案;制定新商业产品上市推广策略(客户分层、案例打造、培训、活动等),整合资源推动产品快速渗透与持续增收。
4. 协同产研、运营、商务团队,配合产品经理完成从0到1的商业产品落地及规模化运营。
职位要求
1. 本科及以上,2年以上互联网商业化产品运营经验,熟悉品牌广告及B端客户运营。
2. 具备市场调研与客户需求分析能力,熟练使用SQL,有数据敏感性与结果导向能力,能对收入指标负责。
3. 能快速将AIGC等新技术转化为可落地的商业变现资源;有从0到1商业化案例或产品上市推广体系经验者优先。
【公司介绍】北京值得买科技股份有限公司是一家AI与内容驱动的数字消费服务集团,2011年成立于北京, 2019年登陆深交所上市。 公司已深入布局消费内容、智能营销与消费数据三大业务板块。旗下有app:什么值得买。
【福利】上市公司、六险一金、午餐补贴、租房优惠、弹性办公早十晚七、健身房/瑜伽室/舞蹈室、MAC苹果电脑、人体工学座椅、可升降办公桌、胶囊午休室、交通补贴和晚餐券、超多品牌内购活动
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Zhi-tech Group

About Zhi-tech Group

Zhi-tech Group, a tech group focusing on consumer industry, was established, Beijing, in 2011 and has listed in Shenzhen Stock Exchange since 2019.

Zhi-tech’s core business metrics spins from consumption content, marketing service to consumption data. By constantly synchronizing the efficiency between e-commerce platforms / brand principles and end users, our mission is to inspire happiness for every consumption.

By leveraging Zhi-tech’s content community of consumption “www.smzdm.com” and consumption related MCN business, our group is now shaping an ecosystem of consumption content that covering all end users, both from online or offline. We help our partners - Ecommerce platforms and brand owners, to achieve best-run content marketing within omni channels, embrace the greatest opportunity of content -first era and thrive to achieve more. We also value “data insights” as one of most appreciated assets to build the product and brand data base, which will be the foundation to support sustainable development of our business.

We welcome every talent who has commitment to consumption industry to join us. Together, we can strive to create a better world with free flow of consumption information.

Industry
IT & Software
Company Size
201-500 employees
Headquarters
Beijing, CN
Year Founded
2010
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